Senior Social Media Manager – AI

Position Overview

Lightricks, an AI-first company, is revolutionizing how visual content is created. With a mission to bridge the gap between imagination and creation, Lightricks brings cutting-edge technology to creative and business spaces. Its advanced AI photo and video generation models, including the open-source LTXV model, power apps and platforms such as Facetune, Photoleap, Videoleap, and LTX Studio, providing creators and brands endless control over their creative potential. Additionally, its influencer marketing platforms, Popular Pays and Content Lab, empower influencers to scale their content and monetize their work while offering brands tailored creator partnerships.

We’re looking for a Social Media Manager to own the voice and presence of LTXV across social platforms – translating cutting-edge AI breakthroughs into content that inspires, educates, and engages developers, creators, and the broader AI community.

Key Responsibilities

• Define and execute LTXV’s social strategy – platform mix, tone, content types, and publishing cadence.
• Develop a distinctive voice that blends technical credibility with creative accessibility.
• Run day-to-day channels (X/Twitter, LinkedIn, Discord, Reddit, YouTube Shorts): posting, moderating, and engaging with the community.
• Create original content: threads, memes, launch announcements, developer spotlights, motion samples, and thought-leadership pieces.
• Partner with Product Marketing, Developer Advocacy, and R&D to turn technical milestones into compelling public stories.
• Monitor conversations in the AI and developer community; engage where LTXV can add value.
• Track and report KPIs: engagement, reach, growth, sentiment, and community health.

Required Qualifications

• 3+ years managing social media or community channels for a tech product, creative platform, or AI-first company.
• Experience operating social tools (e.g., scheduling platforms, analytics dashboards, creative software like Canva, Figma, or Descript).
• A sharp writer and content creator with a proven track record of building followings or shaping public narratives.
• Strong understanding of generative AI, open source ecosystems, or creative tech—especially within X/Twitter, Reddit, and Discord culture.
• Confident working across various formats: motion clips, memes, live-tweeting, developer content, community spotlights, and platform-native video.
• Comfortable collaborating cross-functionally across time zones with teams such as Product Marketing, Developer Advocacy, R&D, and Creative.

Preferred Qualifications

• Familiarity with AI model launches, GenAI discourse, and diffusion model frameworks.
• Experience contributing to a social-led campaign that shaped product perception or drove measurable adoption.
• Experience hosting or promoting livestreams, AMAs, hackathons, or major product launches via social channels.
• Knowledge of analytics tools and comfort setting OKRs for brand and community growth.
• Bonus: Proven experience in growing a brand from niche to known, supported by tangible results.

Benefits & Perks

• Compensation: Expected salary range for this role is $90,000-$120,000.
• Stock options
• Health/dental/vision: Majority of premiums paid by the company.
• 401k: With company match up to 4%.
• Lunch stipend: $3,000 per year provided for lunch.
• Learning & Development: $1,000 yearly budget for learning, development, and wellness.
• PTO: 21 days of paid time off.
• Birthday leave: Enjoy a free day off during your birthday month to celebrate.
• Culture: Work with talented teammates in a supportive environment that values a healthy work-life balance.