Associate Search Strategist
Job Description
Position Overview
The Media Kitchen is seeking an Associate Search Strategist to become a valued member of our forward-thinking, creativity-oriented agency. As an entry-level position in search engine marketing – the largest advertising channel in the digital media field – you will be expected to analyze data quickly to make impactful changes in real-time. The ideal candidate is a self-starter, a quick learner, and works well both independently and collaboratively. Employment Type: Full-Time.
Key Responsibilities
- Execute campaigns on multiple channels, most notably Google, Bing/Yahoo, and Facebook
- Manage tactics including keyword builds, trafficking, budget monitoring, and ad copy writing
- Report and analyze performance by keyword, ad copy, landing page, and vendor
- Collaborate with Search Strategists to make real-time changes to optimize performance
- Support Seniors and Directors in planning future campaigns
- Collaborate with vendors in assessing new technologies and tactics and managing billing
- Stay on top of industry trends to understand potential impacts to our business
Required Qualifications
- College graduate (marketing, economics, and/or math-oriented majors preferred)
- Some previous work experience preferred
- Interest in search and digital media
- Strong analytical mindset
- Strong communication and presentation skills
- Ability to multitask in a fast-paced environment
- Ability to work in teams
- Experience in Excel, PowerPoint, and Word
- Experience working in team settings
About The Media Kitchen
Born of a creative agency and fueled by start-up technology, The Media Kitchen is today's most inventive full-service communications planning and buying agency. While we are 100% multimodal, we consider ourselves to be digitally centric. We stay abreast of the latest advancements by maintaining relationships within the start-up community and by creating start-up businesses ourselves, uniquely positioning us to provide our clients unmatched service in their online and offline media needs and help drive innovation in the industry.