Digital Marketing & Social Media Strategist

QR Legal Group, PLLC6 months ago
Michigan
Remote
Part-time
Junior Level (1-3 years)

Job Description

Position Overview

QR Legal Group, PLLC is a fast-growing, tech-forward estate planning law firm in Troy, MI. We are seeking a Digital Marketing & Social Media Strategist to elevate our brand across multiple platforms and help reach families facing major life changes who need dependable legal guidance. This role offers creative freedom, autonomy, and a prestigious portfolio piece, as you work directly with the firm’s founder to shape the voice, presence, and digital influence of a modern law brand.

Key Responsibilities

  • Plan and execute high-impact social media content across platforms including Instagram, Facebook, TikTok, LinkedIn, and YouTube Shorts.
  • Create short-form videos, graphics, and educational posts that drive engagement and build trust.
  • Manage ActiveCampaign email campaigns and set up simple automations.
  • Assist with website content and landing pages for PowerOfAttorneyMichigan.com, WillsTrustsMichigan.com, and QRLegalGroup.com.
  • Track performance metrics and optimize campaigns for growth.
  • Stay updated on trends in legal, lifestyle, parenting, and community-based marketing.

Required Qualifications

  • Strong grasp of social media strategy, short-form video, and storytelling.
  • Excellent written and verbal communication skills.
  • Ability to work effectively with a fast-moving founder expecting high-quality output.
  • Experience with graphic design tools such as Canva or basic video editing.

Preferred Qualifications

  • Experience in legal, healthcare, or financial industry marketing is a bonus.

Benefits & Perks

  • Flexible schedule: part-time, remote, and async work.
  • Portfolio enhancement with visible, public-facing campaigns.
  • Mission-driven work that helps families navigate life’s major transitions.
  • COMPENSATION: Competitive hourly rate of $20.00 - $30.00 per hour, based on experience, for approximately 5–10 hours per week.
  • Long-term growth opportunities as the firm expands.
  • Work Location: Remote.

Required Skills

Performance Metrics Analysis
Graphic Design
Digital Marketing
Short-form Video
Website Content Management
Content Creation
ActiveCampaign
Email Campaign Management
Social Media Strategy