Senior Manager, Product Marketing & Strategy

Symbotic10 months ago
Riverside, CA, United States
Hybrid
Full-time
Junior Level (1-3 years)

Job Description

Position Overview

With its A.I.-powered robotic technology platform, Symbotic is changing the way consumer goods move through the supply chain. Intelligent software orchestrates advanced robots in a high-density, end-to-end system reinventing warehouse automation for increased efficiency, speed and flexibility. The Senior Manager, Product Marketing & Strategy is responsible for championing the strategic positioning, messaging, and go-to-market execution for GreenBox's new products and services. In this role you will define competitive market requirements and opportunities, develop and manage relationships with third parties, and craft internal and external marketing messages to position firm offerings. You will work closely with Sales, Engineering, and IT by defining integrated service offerings and delivery methodologies. GreenBox is pioneering warehousing-as-a-service, offering outsourced warehousing operations and specializing in automated warehousing solutions focused on the efficient movement of goods across wholesale, retail, and general merchandising sectors. • GreenBox is an independently managed joint venture between Symbotic and Softbank. The Business Development Team is part of the Commercial organization responsible for negotiating and executing contracts with large customers.

Key Responsibilities

  • Go-to-Market (GTM) Leadership:
    • Lead the development and execution of comprehensive GTM strategies for new product launches, feature enhancements, and service offerings.
    • Partner with engineering and IT teams to translate technical features into clear, compelling value propositions.
    • Manage the cross-functional launch process, aligning internal and external stakeholders on timelines, messaging, and success metrics.
  • Product & Market Strategy:
    • Serve as the voice of the customer by conducting in-depth market research, competitive analysis, and customer interviews.
    • Identify new market opportunities, competitive advantages, and potential areas for product innovation.
    • Collaborate with product management to influence the product roadmap based on market needs and business objectives.
  • Messaging, Positioning & Content:
    • Craft differentiated product messaging and positioning that resonates with target personas and key stakeholders.
    • Develop sales enablement tools and content such as presentations, data sheets, case studies, and battle cards.
    • Create thought leadership materials including whitepapers, blog posts, and webinars to establish industry leadership.
  • Partnership Management & Co-Marketing:
    • Identify, evaluate, and forge strategic partnerships with third-party organizations.
    • Develop joint value propositions and integrated service offerings with partners to expand market reach.
    • Collaborate on co-marketing initiatives including webinars, events, and content creation.
  • Cross-Functional Collaboration:
    • Maintain strong working relationships with the sales organization for effective lead management.
    • Work closely with marketing teams (demand generation, brand) to ensure consistent messaging and campaign success.
    • Present market trends, product performance, and strategic initiatives to executive leadership.

Required Qualifications

  • Bachelor’s degree in marketing, business, engineering, or a related field; MBA is a plus.
  • Minimum 8 years of experience in product marketing, product management, or a related strategic role.
  • Proven track record in a technology or B2B environment bringing new products to market successfully.
  • Exceptional ability to translate complex technical concepts into simple, compelling messaging.
  • Strong analytical skills with a data-driven approach to decision-making.
  • Excellent communication, presentation, and interpersonal skills with the ability to lead without direct authority.
  • Experience in partnership management and developing integrated solutions is highly desirable.

Benefits & Perks

  • Compensation: Base salary range of $135,000.00 - $185,900.00, which may vary based on job-related knowledge, skills, and experience.
  • Comprehensive benefits including medical, dental, vision, disability, 401K, PTO and other offerings.
  • Up to 10% travel required with a valid driver's license; employees manage expenses via a personal credit card with bi-weekly reimbursements.

Required Skills

Product Marketing
Competitive Analysis
Sales Enablement
Go-to-Market Strategy
Product Launches
Messaging & Positioning
Cross-functional Leadership
Partnership Management
Market Research
Technical Communication
Strategic Planning