Associate Copywriter, Social

Abercrombie & Fitchabout 2 months ago
Columbus, OH, United States
Hybrid
Full-time
Junior Level (1-3 years)

Job Description

Welcome to Abercrombie & Fitch

Welcome to Abercrombie & Fitch, where our passion for creating authentic and inclusive experiences drives everything we do. We are seeking a talented Associate Copywriter, Social to join our dynamic team and bring our brand voice to life across all social media channels. As a member of our creative team, you will have the opportunity to play a key role in shaping the way our brand is perceived and connecting with our diverse audience. We are looking for a creative and strategic thinker with a strong understanding of social media and a passion for storytelling. If you are a talented copywriter with a strong social media presence and a love for fashion and lifestyle brands, we want to hear from you!

Your Responsibilities

  • Develop and execute compelling and on-brand copy for all social media channels, including but not limited to Facebook, Instagram, Twitter, and TikTok.
  • Collaborate with cross-functional teams to understand brand guidelines, marketing objectives, and target audience to ensure consistency in messaging.
  • Conduct research on current social media trends and stay up-to-date on the latest platform updates and features to inform content strategy.
  • Ideate and pitch creative concepts for social media campaigns and initiatives to drive engagement and build brand awareness.
  • Write and edit copy for various marketing materials, such as emails, website content, and advertisements, as needed.
  • Monitor and analyze social media metrics to track the performance of campaigns and use data to inform future content decisions.
  • Respond to customer inquiries and comments on social media in a timely and professional manner.
  • Collaborate with the visual design team to create visually appealing and cohesive social media posts.
  • Assist in the management of social media content calendars and scheduling tools.
  • Ensure all copy is grammatically correct, error-free, and aligned with brand voice and tone.
  • Stay informed of industry best practices and incorporate them into social media strategies.
  • Contribute to brainstorming sessions and provide creative input for new and ongoing projects.
  • Uphold brand standards and guidelines in all aspects of copywriting and social media content creation.
  • Support other marketing initiatives and projects as needed.
  • Actively seek out opportunities to elevate the brand and engage with the target audience through social media.

Diversity and Inclusion

Abercrombie & Fitch is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

Required Skills

Social Media Management
Communication
Data Analysis
Collaboration
Creative Ideation
Copywriting
Brand Awareness
Research
Content Creation