Specialist, eCommerce Marketing

Job Description

Responsible for the monthly product set up (tracking of inventory, coordination of assets and product data, routine QA to ensure accuracy, etc.). Own the content refreshes and updates across the site (homepage, landing pages, category banners, in grid content, and other ad hoc creative asset execution on the site) to align with the global marketing calendar & priorities and promotions.

Manage the email calendar, create briefs and deploy campaigns in accordance to new focus items and themes – identifying the assets, QA of tests, providing reporting and analysis of performance. Identify new tactics to drive user engagement, revenue growth & customer retention through email, SNS and loyalty channels (OneASICS ™ program). Support implementation & testing of new tools, technologies, channels to help bring marketing strategies to life.

Partner closely with regional & global cross functional teams (Trade Marketing, Brand Marketing, Business Planning/Strategy, Product, etc.) to align with business targets and product focus.

Equal Opportunity Statement

Asics is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.