Social Media Marketing Specialist

Job Description

This is a full-time, on-site Social Media Marketing Specialist role based in Miami, FL. The specialist is responsible for planning, creating, and publishing engaging content across key social media platforms to support brand awareness and lead generation. Daily responsibilities include developing and executing social media campaigns, managing content calendars, creating and publishing engaging content, filming the team and properties, editing short-form and long-form videos, monitoring performance metrics, analyzing campaign results, and optimizing content strategies based on analytics to maximize audience engagement and lead generation. The specialist is also expected to propose new ideas to grow community engagement and support broader digital marketing initiatives.

Qualifications

• Demonstrated skills in Social Media Marketing and Social Media Content Creation for brand building and audience engagement.
• Experience in Digital Marketing and Marketing to support integrated campaigns and lead generation objectives.
• Strong Communication skills, including clear written communication and effective collaboration with cross-functional teams.
• Familiarity with social media analytics tools and key performance metrics to track, report, and optimize campaign results.
• Editing and filming (iPhone is fine)

Pay

Pay: $40,000.00 - $50,000.00 per year

Work Location

Work Location: In person