Marketing Planning Manager (US) - Consumer Lending

Position Overview

As the Marketing Planning Manager within the Consumer Marketing team, you will serve as a trusted advisor and primary marketing contact for Consumer Lending businesses. Located in Mount Laurel, New Jersey, this full-time role (40 hours week) is designed for a results-oriented professional who can transform business strategies into integrated marketing plans while leveraging digital, direct, and traditional channels. You will work in an environment that values growth opportunities, skill development, and compensation fairness, with a base pay ranging from $91,000 to $145,600 USD that may vary based on experience and other factors.

Key Responsibilities

• Develop and implement cross-functional marketing strategies and integrated campaigns.
• Serve as a trusted advisor to Consumer Lending business leaders, translating strategic objectives into actionable marketing plans.
• Collaborate and negotiate with internal and external partners to drive impactful marketing initiatives.
• Lead cross-functional teams by managing end-to-end programs and ensuring alignment with business priorities.
• Analyze campaign results to inform future strategies and optimize marketing performance.

Required Qualifications

• Undergraduate degree and/or equivalent relevant experience with a minimum of 7+ years in marketing.
• Proven experience working both independently and as part of a team, with the ability to handle confidential information discreetly.
• Strong analytical skills with the ability to interpret data, craft insights-based presentations, and drive actionable decisions.

Preferred Qualifications

• Residential lending product marketing experience with a prominent banking or financial services background.
• Bachelor’s degree in Marketing and/or deep subject matter expertise in marketing planning.
• Experience in agile or pod-based environments with proficiency in forecasting and project management tools.

Benefits & Perks

• Compensation: $91,000 - $145,600 USD, with fair and equitable policies.
• Opportunities for growth and skill development, including career progression within a dynamic marketing team.
• An open dialogue regarding compensation and career development with your recruiter.
• A collaborative and innovative work environment that encourages continuous improvement.