Social Media Digital Marketing Manager

Position Overview

We're looking for a Social Media Content Manager who is creative, analytical, and strategic. In this role, you will play a pivotal part in transforming how we attract, engage, and convert buyers. You'll collaborate closely with Sales, Product, Customer Success, and Leadership to build campaigns that truly move the needle. If you're passionate about storytelling, data-driven marketing, and helping a global brand grow, we'd love to meet you. This is an individual contributor role.

Key Responsibilities

• Content Management: Strategizes, plans, and executes digital channels including website content, SEO/SEM, and both paid and organic social media.
• Social Media: Manage the social media content calendar for the global business while also writing articles and spotlights.
• Website: Partner with internal teams to develop A/B testing plans, enhance website UX, and optimize pages for higher SEO and AEO algorithms.
• Brand: Shape and maintain Opensignal's brand voice to ensure a consistent tone and style across all content pieces.
• Analytics & Optimization: Track and report on KPIs, measure campaign effectiveness, and optimize initiatives based on performance data.
• Cross-Functional Partnership: Work closely with Product, Sales, and Customer Success teams to align marketing initiatives with broader company goals.

Required Qualifications

• 5 years of B2B technology content or campaign management experience.
• 2 years of social media and content marketing experience targeting technical audiences in a B2B SaaS environment.
• 2 years of recent experience managing website CMS platforms for SEO, AEO, and SEM.
• 2 years of hands-on experience using HubSpot, Google Analytics, SEMrush, Canva or Adobe Creative Suite, LinkedIn Campaign Manager, and LinkedIn Sales Navigator.
• Excellent writing and content development skills with the ability to turn technical concepts into compelling, audience-focused messaging (writing samples or portfolio URL required).
• Experience managing live social engagements and paid advertising programs.
• Highly organized, self-motivated, and capable of managing multiple projects in a fast-paced environment.
• Comfortable working across time zones with a global team.

Preferred Qualifications

• Working hours in the East Coast time zone.
• Native Spanish or Portuguese speaker.
• Experience managing webinars and local events.
• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Experience in the analytics, telecom, or technology industry.

Benefits & Perks

• Competitive compensation packages; including a long-term equity program.
• Comprehensive group benefits package.
• Company sponsored retirement savings plan.
• Professional development opportunities: education reimbursement, learning allowance, company-sponsored workshops, and more!
• Generous holiday allowance, sick leave, parental leave, flexibility including Summer Fridays, and the opportunity to work from abroad.
• Charity matching and time off for community volunteering.
• Regular virtual and in-person events and socials.

Compensation

For this role, the anticipated base salary range is $80,000 - $90,000 USD. In addition to base salary, employees are eligible for variable compensation such as performance-based bonuses, commissions, or other incentive programs. Opensignal follows a market-based compensation philosophy, ensuring that all employees are paid competitively based on relevant market benchmarks and local market data.

Note: Salary ranges are aligned to local market benchmarks and currency for candidates in multiple countries.