Marketing Cloud Administrator

Position Overview

UF Information Technology (UFIT) is seeking an experienced Marketing Cloud Administrator to join the Constituent Relationship Management (CRM) Team within Applications, Development and Integrations (ADI). This team manages the university-wide enterprise Salesforce system used to support students, staff, and faculty with case management, event organization, communications, and various business processes. Join UFIT and work alongside dedicated professionals interpreting and addressing the technological needs of the University of Florida’s innovative community.

Key Responsibilities

• Perform hands-on solution design, prototyping, and proof-of-concepts in support of current and new projects.
• Collaborate with the CRM Team and Marketing Cloud clients on development, testing, and production support.
• Estimate scope for development efforts.
• Communicate with stakeholders regarding project status.
• Participate in business and technical meetings.
• Provide timely status updates to project leadership.
• Identify and mitigate risks in process and technology.
• Support architectural and development guidelines and best practices.
• Monitor and troubleshoot issues with Marketing Cloud sends and bounces.

Required Qualifications

• Bachelor's degree in an appropriate area and two years of relevant experience; or a high school diploma or equivalent and six years of experience. (Appropriate college coursework or vocational/technical training may substitute at an equivalent rate.)

Preferred Qualifications

• Demonstrated knowledge in managing users, business units, permissions, and settings within Salesforce Marketing Cloud.
• Experience with Contact Builder.
• Experience creating and managing Marketing Cloud Journeys.
• Knowledge of Marketing Cloud email templates, including HTML, CSS, and AMPScript.
• Familiarity with HTML/CSS.
• Experience designing and implementing Custom Subscription Centers.
• Experience with SQL usage in Automation Studio.
• Strong understanding of the Salesforce data model, including objects, fields, and relationships.
• Experience with Salesforce Marketing Cloud, Service Cloud, and Sales Cloud.
• Familiarity with Salesforce Education Cloud and Education Data Architecture.
• Familiarity with HTML, CSS, and JavaScript.
• Familiarity with SQL and relational database systems.

Benefits & Perks

• Compensation: $85,000 – $95,000; commensurate based on education and experience.
• Competitive leave programs including vacation, sick leave, holidays, personal leave days, and paid family leave.
• A very competitive benefits package.