Marketing Manager for AI Data Center Application
Renesas9 months ago
Plano, TX, United States
Hybrid
Full-time
Junior Level (1-3 years)
Job Description
Position Overview
Our System Power (STP) is looking for a talented Marketing specialist, with a background in business administration, marketing, or engineering, to join our team as a Marketing Manager at Renesas Plano office. Our CAD (Controller and Driver) team develops controller and FET driver ICs for applications such as 48V-to-12V IBC. The successful candidate will work directly with the Sr. Manager in charge of the CAD business and will be responsible for strategic planning, cross‑functional leadership, customer engagement, and executing market strategies effectively. Location: Renesas Plano office. Schedule: Hybrid model – in-office Tuesday through Thursday with remote work available two days a week.
Key Responsibilities
- Develop & execute market strategies, including managing the existing product portfolio, contributing to the roadmap, and providing marketing input during new product developments.
- Identify growth opportunities through market trend analysis and competitive research.
- Maintain a deep understanding of customer needs and communicate insights internally, both within the new product development team and during reviews with the Senior Leadership team.
- Create and implement regional go‑to‑market plans to drive product promotion, increase market share, and boost revenue.
- Manage internal meetings such as opportunity management reviews, design‑in tracking reviews, forecast management, and future business projections.
- Collaborate with teams on regional trainings and product highlights while ensuring effective feedback between distributors, sales, FAE, and product teams.
- Coordinate with the digital marketing team on Renesas.com promotions.
- Provide cross‑functional leadership and partner with product, sales, and marketing teams to ensure coordinated execution.
- Lead initiatives to support growth and enhance customer satisfaction.
- Build and mentor a strong marketing team.
Required Qualifications
- Master’s degree in Marketing, Business Administration, or Electrical Engineering preferred.
- Proven success in market management or regional business management in Server/AI Datacenter applications.
- Experience with VIN<100V switching regulators (DC/DC, Buck, Boost, etc.) is a plus.
- Ability to consolidate market needs and develop actionable plans with effective follow-up.
- Flexibility to support diverse tasks that drive faster sales cycles, improved efficiency, revenue growth, and enhanced customer experience.
- Proficiency in creating regular reports and presenting findings to internal stakeholders and sales teams.
- Willingness to travel to remain updated on market needs and to follow up on marketing initiatives.
- Strong strategic thinking, analytical skills, and an innovative, problem-solving approach with effective communication.
- Experience with digital marketing tools and platforms.
- Ability to thrive in a fast-paced, dynamic environment.
Benefits & Perks
- Launch and advance your career in both technical and business roles across various corporate functions.
- Develop innovative products and solutions to meet global customer needs.
- Enjoy a flexible and inclusive work environment that supports both performance and well-being.
- Benefit from a people-first culture with remote work options and Employee Resource Groups.
- Join a global team of over 22,000 professionals spanning more than 30 countries.
- Be part of a leading embedded semiconductor solution provider committed to innovation and quality.
Required Skills
Competitive Analysis
Report Generation
Cross-functional Leadership
Digital Marketing
Market Research
Go-To-Market Strategy
Customer Engagement
Analytical Skills
Strategic Planning
Product Portfolio Management