Senior Digital Marketing Strategist (SEO & Paid Media)

Qualifications

Bachelor's degree in Marketing, Digital Marketing, Communications, Business, Information Systems, or a related field; or equivalent practical experience.

Relevant certifications (e.g., Google Analytics, Google Ads) are a plus.

5+ years of hands-on digital marketing experience in an enterprise organization or large digital marketing agency environment, with a focus on SEO, content marketing, and paid media.

Proficiency with SEO and performance tools, including Google Analytics (GA4), Google Search Console, SEMrush, Ahrefs, and/or Moz.

Working knowledge of web technologies and site architecture, including HTML, CSS, and technical SEO fundamentals.

Experience with analytics, tagging, and reporting platforms, including GA4, Google Tag Manager, Looker Studio, and familiarity with Power BI.

Hands-on experience managing content in enterprise CMS platforms, such as WordPress, Umbraco, Kentico, Joomla, or comparable systems.