Marketing Strategist

Overview:

This is a hybrid role requiring on-site presence in our Atlantic Station office Monday through Thursday, with the flexibility to work remotely on Fridays.

Responsibilities:

Develop and manage the execution of business-to-consumer and business-to-business marketing strategies and efforts, using CRM, data and other resources, to drive business growth and enhance brand awareness for all assigned Piedmont Healthcare entities; which includes overall system, affiliated hospitals, service lines, programs, and physician group. Works with operational leaders to identify and achieve priorities, goals and objectives for the organization.

Qualifications:

Education

• Bachelors Degree in Marketing, Public Relations, Communications or a closely related field is Required

Work Experience

• 5 years of progressively responsible work experience in marketing and public relations Required
• Marketing, marketing communications or public relations experience in healthcare, physician marketing or a closely related field is Preferred

Licenses and Certifications

• None Required