Marketing Campaign Manager (Remote)

First American9 months ago
Austin, TX, United States
Remote
Full-time
Junior Level (1-3 years)

Job Description

Position Overview

Join a team that puts its People First! Since 1889, First American has held an unwavering belief in its people – passionate about what they do and committed to fostering an environment where everyone feels welcome, supported, and empowered to innovate. First American Title is seeking an experienced Marketing Campaign Manager to lead and execute strategic initiatives that generate demand, drive leads, and grow revenue. In this role, you will own the development, execution, and optimization of integrated programs across digital, email, social, paid media, and events, while collaborating closely with product marketing, sales, operations, and creative teams to achieve measurable results.

Salary: $97,700.00 - $130,300.00 Annually

Key Responsibilities

  • Plan, execute, and measure integrated campaigns (web, email, social, paid, events) leveraging marketing automation platforms to drive lead generation, nurture prospects, improve conversion rates, and grow wallet share.
  • Collaborate closely with product, sales, operations, business leadership, and design teams to ensure campaign success.
  • Manage external vendors and agencies as needed.
  • Track KPIs and report campaign effectiveness to leadership.

Required Qualifications

  • Education: Bachelor's degree
  • Experience Required: 7-10 years marketing experience
  • Proven experience running B2B campaigns across multiple audiences
  • Experience with Salesforce, MarketingCloud, HubSpot, and Google Analytics
  • Strong project management skills with a data-first mindset and ability to set up tracking and attribution
  • Excellent writing, communication, and presentation skills
  • Ability to influence without authority and collaborate effectively with cross-functional teams
  • Demonstrated history of effective, ROI-driven marketing, sales support, and lead generation
  • Solid understanding of media and media buying

Preferred Qualifications

  • Real estate, title insurance, or underwriting experience

Benefits & Perks

  • Benefits: Comprehensive benefits package including medical, dental, vision, 401k, PTO/paid sick leave, and an employee stock purchase plan

Required Skills

Integrated Marketing
Digital Marketing
HubSpot
MarketingCloud
Cross-functional Collaboration
Google Analytics
Marketing Automation
Project Management
B2B Campaign Management
Salesforce
Data Analysis