Marketing Operations Email Specialist

Position Overview

At Apple, we focus deeply on our customers' experience. Apple Ads brings this same approach to advertising, powering ads and sponsorships across Apple Services. We design everything for trust, connection, and impact while respecting user privacy. We are looking for an experienced marketing specialist to lead the flawless execution of our global email and notification campaigns with an emphasis on operational excellence and innovative AI-enhanced communications.

Key Responsibilities

• Lead the end-to-end execution of global email and notification campaigns – from intake and segmentation to build, QA, localization, setup, deployment, and monitoring.
• Champion experimentation and foster continuous improvement by developing tools and resources in collaboration with cross-functional teams.
• Collaborate with marketing, data, and engineering teams to gather requirements, manage resources, and execute precise workflows.
• Produce campaign performance reports and share actionable insights for future optimizations.
• Drive personalization and automation efforts while shaping the experimentation roadmap.

Required Qualifications

• 6+ years of experience managing localized email campaigns for a global brand.
• Knowledge of email marketing best practices, including technical and regulatory requirements.
• Experience with email marketing tools (e.g. Salesforce, Zeta Global, Braze).
• Familiarity with HTML, CSS, and JavaScript for email customization.
• Proficiency in querying and analyzing data using SQL on cloud-based data platforms such as Snowflake.
• Solid understanding of audience segmentation, data workflows, and marketing automation.
• Demonstrated ability to design A/B tests, analyze campaign performance, and deliver actionable recommendations.

Preferred Qualifications

• Ability to adapt to constant change and work effectively in a fast-paced environment.
• Strong project management and organizational skills.
• Knowledge of Content Management Systems (e.g. Adobe Experience Manager).
• Experience with Tableau reporting.
• Fantastic time management skills with the ability to multi-task.
• Attention to detail with an analytical mind and outstanding problem-solving skills.
• Effective communicator, collaborator, and excellent team player.
• Bachelor’s degree in Computer Science, IT, Communications, Marketing, or a related field is preferred.

Benefits & Perks

• Compensation: Base pay range between $117,400 and $221,200, determined by your skills, qualifications, experience, and location.
• Employee Stock Options: Opportunity to become an Apple shareholder through RSU awards and discounted stock purchase plans.
• Health & Welfare: Comprehensive medical and dental coverage, retirement benefits, discounted products, free services, and tuition reimbursement for formal education related to career advancement.
• Eligibility for discretionary bonuses, commission payments, and potential relocation assistance.