Marketing Events Specialist

Position Overview

At RF-SMART, we exist to transform our customers and change lives. The Marketing Events Specialist role based in Location: Jacksonville, FL is responsible for planning, executing, and optimizing our event marketing strategy to drive customer engagement, lead generation, and partner relations. This role requires creativity, attention to detail, and strong organization as you work independently to coordinate various event logistics.

Key Responsibilities

• Develop and execute comprehensive event strategies for virtual events, user groups, regional chapters, happy hours, and partner events aligned with RF-SMART's marketing and sales objectives.
• Evaluate and communicate with vendors on event logistics to optimize cost-effectiveness and attendee experience, including management of event swag inventory and resource delivery.
• Design and implement monthly and quarterly virtual learning programs (webinars, workshops) including topic selection, format development, and presenter coordination.
• Develop and manage event landing pages on the event platform, making strategic decisions about messaging, design requirements, and user experience.
• Establish data management protocols for attendee lists, registration processes, and reporting systems.
• Interpret event data and analytics to provide recommendations for future event strategies and budget allocation.
• Assist with other company-wide event planning as needed, including RF-SMART User Summit and SKO events.

Required Qualifications

• Education: Bachelor's degree in Marketing, Communications, Business, or a related field.
• Experience Required: 3+ years of event management or marketing experience with demonstrated responsibility for event strategy and budget management.
• Proven track record of independently planning and executing successful events.
• Proficient in Microsoft Office applications and event management platforms.

Preferred Qualifications

• Strong strategic thinking and analytical skills with the ability to evaluate alternatives and make sound business decisions.
• Demonstrated ability to exercise independent judgment on matters affecting business operations.
• Experience managing event reports and analyzing ROI metrics.
• Excellent negotiation and vendor management skills.
• Ability to work autonomously with minimal supervision while meeting strategic objectives.
• Strong project management capabilities with the ability to prioritize competing demands.
• Exceptional interpersonal, presentation, and communication skills.
• Detail-oriented with strong organizational capabilities in a fast-paced environment.

Benefits & Perks

• Opportunity to work in a culture that values growth, collaboration, and innovation alongside a passionate team dedicated to making a difference.