Director of Marketing, Nutritional Supplements DTC

Kinsa is recruiting for a: Director of Marketing - Nutraceutical

Location: Onsite in Henderson, NV or Denver, CO

About TP

Our client is a provider of cutting-edge nutritional and functional products with a new opportunity for a Director of Marketing to join their team. This role requires a strategic leader with expertise in direct response and direct to consumer marketing and a proven track record of positive results.

• Nutraceutical background (pharma or functional foods may be considered). Extensive DTC experience required.

Compensation/Benefits:

• Top-notch Medical, Dental & Vision Coverage - $0 when you qualify for the Wellness Program!
• Paid Time Off, Eight (8) Company Holidays
• 401(k) with Company Match - up to 4.5%
• 100% Company Life Coverage
• 100% Short Term Disability Coverage
• Gym Membership Reimbursement
• Company-Funded Health Savings Account ($1,600/year)
• Cash Reward Employee Referral Program
• Pet Insurance
• Relocation package within the U.S.

Key Responsibilities:

• You will design and implement direct response campaigns across multiple channels including digital, direct mail, email, and paid advertising
• Lead cross-functional marketing initiatives and collaborate with sales, product, creative, and executive teams
• Establish marketing processes, workflows, and best practices to ensure consistent execution
• Implement advanced tracking and attribution systems to measure campaign effectiveness
• Generate detailed performance reports and present insights to executive leadership
• Design and implement direct response campaigns across multiple channels including digital, direct mail, email, and paid advertising

Education & Experience:

• Bachelors Degree: in Marketing, Business, or equivalent
• 7+ years: of marketing experience in Nutraceuticals, Pharmaceuticals, or Functional Foods industries
• Strong background: in direct response and direct to consumer marketing with proven success in creating campaigns that generate immediate, measurable results
• Demonstrated expertise: in conversion optimization, funnel development, and customer acquisition
• Experience: managing marketing performance metrics

Additional Information:

I would welcome the opportunity to share more information about this role, to understand what you are looking for, and how that may align with our open opportunities!

Referrals are our best source for the top talent our clients needs, if you know of anyone with these skills in the food and beverage industry, please pass me their name and email/phone number, or share this job posting with them. Kinsa pays referral bonuses if someone you refer gets hired by our client!

Check out our other food and beverage industry career opportunities at https://kinsa.com/food-beverage-industry-jobs/

Recruiter Information:

Name: George Blomgren

Email: georgeb@kinsa.com