Senior Product Marketing Manager, AI

Position Overview

Drata is looking for a strategic and execution-focused Senior Product Marketing Manager to lead go‑to‑market for our AI‑Native Platform. This role owns positioning, messaging, enablement, and adoption strategies that translate complex automation and AI workflows into clear customer value and revenue impact. The ideal candidate is a senior SaaS PMM who thrives at the intersection of product strategy, technical storytelling, and revenue enablement, deeply understands the GRC buyer, and knows how to launch and scale modern, AI‑first products in highly competitive markets.

Key Responsibilities

• AI is ingrained in everything you do. You are constantly thinking about how you can use AI, automate more, and streamline workflows and processes.
• Own the go‑to‑market strategy for product launches and feature rollouts across the Drata platform, supporting new product introduction, expansion, and cross‑sell motions.
• Lead AI positioning and messaging development grounded in customer insights, buyer needs, market dynamics, and competitive intelligence.
• Partner closely with Product, Sales, Customer Success, RevOps, and Marketing to influence roadmap direction and ensure clear alignment from product strategy through revenue execution.
• Translate advanced AI capabilities into clear, business-focused narratives and enablement content that drive sales confidence and customer adoption.
• Build launch frameworks, enablement materials, competitive battlecards, solution briefs, and integrated campaign assets to support AI‑driven growth initiatives.
• Measure performance across launches, campaigns, and feature adoption to continuously refine GTM strategy and improve impact.
• Leverage AI‑native workflows and tools to accelerate research, content creation, testing, and execution while maintaining high quality and rigor.

Required Qualifications

• 8+ years of product marketing experience, with 4+ years in SaaS—ideally in cybersecurity, GRC, security tooling, or adjacent enterprise platforms.
• An AI first approach: always looking to go beyond standard processes and automate more without sacrificing quality.
• Demonstrated success owning end‑to‑end GTM strategies with measurable outcomes across adoption, pipeline, or revenue growth.
• Strong understanding of enterprise and mid‑market buyers within risk, security, compliance, and governance functions.
• Proven ability to translate technical or AI‑enabled products into simple, compelling business value propositions.
• Comfort influencing product strategy and partnering cross‑functionally with Product, Sales, RevOps, Enablement, and Marketing leadership.
• Hands‑on experience working in an AI‑enabled environment, utilizing tools like ChatGPT, Notion AI, Jasper, or similar for research, messaging development, and campaign execution.
• Highly autonomous, organized, and energized by building scalable GTM programs from the ground up.

Benefits & Perks

• Shared Success: Stock equity to ensure that as the company grows, you share in that success and gain a sense of ownership.
• Health & Wellness: Up to 100% employer‑paid premiums for medical, dental, and vision coverage for employees and their dependents, along with comprehensive wellness benefits and healthcare concierge services.
• Financial Well‑being: A 401(k) plan, company‑paid life and disability insurance, tax‑advantaged spending accounts, and various discounted voluntary offerings.
• Family Support: Up to 16 weeks of paid parental leave (after six months of employment) plus access to fertility and family‑building benefits.
• Growth & Development: Generous annual stipends for professional and personal development and a wide range of internal learning opportunities.
• Time Off & Flexibility: A flexible vacation policy, paid holidays, and other perks to ensure you have the needed time for rest and rejuvenation.

Compensation: This role will receive a competitive base salary, benefits, and stock (typically in the form of Restricted Stock Units or RSUs). The applicable salary range is $148,500 - $183,400, subject to change. Various factors, including your professional background and experience, are considered when determining leveling and final offer amounts.