Fashion, Hospitality & Entertainment Winter/Spring 2016 Public Relations and Social Media Internship

Position Overview

Margie Korshak, Inc. is a renowned public relations and advertising firm with 47 years of experience serving high-profile clients. We pride ourselves on our creativity and strong media presence. As an intern, you will work closely with our executive team to gain hands-on experience in entry-level public relations and social media. This is a unique opportunity to develop local media relations, creative social media strategies, and event management skills in a dynamic, team-oriented environment.

Key Responsibilities

• Receive instruction and participate in entry-level public relations and social media tasks within an agency setting.
• Public Relations: Document and track all client media coverage, create targeted media lists using tools like Cision, track coverage impressions with Quantcast, Cision, and Compete, and assist with client events such as TV segments, grand openings, cocktail parties, and fashion shoots.
• Social Media: Create engaging content for MKI and client social media profiles, schedule posts using Hootsuite and Facebook, research new strategies and trends, and review social media posts prior to approval from the executive team.
• Participate in brainstorming sessions to develop campaign strategies and practice networking and event management at client and media events.

Required Qualifications

• Completed at least one internship in Public Relations/Event Management or Social Media.
• Current full-time or part-time college student.
• Availability for a minimum of three days per week (Mondays–Fridays, 9am–5pm) with occasional evening and weekend availability for client events.
• Keen attention to detail and strong organizational skills.
• Familiarity with AP Style guidelines and a proactive, communicative work approach.
• Ability to multi-task and meet strict deadlines.
• Solid understanding of social media platforms including Hootsuite, Facebook, Twitter, Pinterest, and Instagram, as well as basic familiarity with Cision, Quantcast, and Compete.
• Note: Please do not call the agency.