Go-To-Market Specialist, IMDb, IMDb Ad Specialists
Job Description
IMDb Overview
IMDb is the world's most popular source for movies, TV shows, and celebrities, reaching more than 250 million monthly visitors worldwide. IMDb is seeking a Go-To-Market Specialist to support the development and execution of global go-to-market strategies including customer-facing insights and narratives, marketing assets, and packaging solutions. The ideal candidate is detail-oriented, analytically curious, and creatively resourceful.
Your Responsibilities
- Support global go-to-market execution with a focus on US, CA, UK, DE, and AU markets
- Create go-to-market collateral that clearly showcases IMDb's advertising capabilities and value proposition
- Partner with internal stakeholders (e.g. product, program, events, legal/PR) to translate IMDb's capabilities into customer-facing narratives that resonate with sellers across diverse marketplaces
- Build and maintain an ad solutions toolkit for sales inclusive of marketing collateral, launch announcements, case studies, vertical insights, sizzle reels, and one-sheets
- Collect and synthesize customer feedback to inform prioritization and innovation for product roadmaps, betas, sponsorships, and creative formats
- Own internal sales communications that surface inventory opportunities, product updates, and critical deadlines to support pipeline conversion
- Analyze campaign performance data and market trends to support development of compelling narratives that drive sales conversations
About the Team
The IMDb Ad Specialists Team is a dedicated group of Sales and Go-To-Market Specialists focused on developing compelling advertising packages and strategies to enable sales and drive demand for IMDb's ad solutions.
We lead with customer obsession, laser-focused on growing our advertising business while growing as individuals. We thrive in a collaborative environment, working across multiple partner teams to deliver for our customers. Our vision is to exceed revenue goals and delight clients, identifying and overcoming obstacles with a solutions mindset.
We have fun and make history while doing it.