Associate Manager, Shopper Marketing at SC Johnson Cincinnati, OH

Associate Manager, Shopper Marketing job at SC Johnson. Cincinnati, OH.

Associate Manager, Shopper Marketing page is loaded Associate Manager, Shopper Marketing

Apply locations USA - OH - Cincinnati time type Full time posted on Posted 5 Days Ago job requisition id 24600

About TP

Lifestyle Brands (the LSB) is a growing house of like-minded brands under the SC Johnson umbrella including Method®, Mrs. Meyer’s Clean Day®, Babyganics ® and Ecover ®. Headquartered in San Francisco with additional operations in Chicago and throughout Europe, the LSB is home to 650 employees. Together we act as a force for bold, transformative growth with a focus on delivering positive impact for people and the planet. If you’re into pioneering the future and doing good while doing business, come join us.

The LSB is part of SC Johnson, a family-owned company and leading manufacturer of household cleaning, home storage, air care, pest control and shoe care products, as well as professional products. Originally founded in 1886 and headquartered in Wisconsin, U.S.A., SC Johnson and the Lifestyle Brands division are at work for a better world.

THE ROLE

The Omnichannel Associate Manager, Shopper Marketing (AM) will play a critical role in creating and building our channel specific omnichannel approach for the Grocery channel. The AM is accountable for plan development, agency and tactic budget management, PDP content optimization, overviews and delivery of post program results and insights. This person is a key collaborator in our wholistic approach to engaging our consumer. This role provides creative solutions / ideas that are mutually beneficial for our organization and our retail partners.

The AM will develop and execute marketing programs that are in-store, out-of-store and digital, in tandem with customer and cross-functional brand teams. Plans will extend brand strategy and activation platforms, while delivering on customer specific insights to drive profitable volume growth and equity of LSB Brands. The role will proactively analyze and measure shopper marketing program business results, marketing KPIs, ROIs, and industry insights. This person will provide thought leadership around digital activation and consumer engagement, as well as elevate shopper marketing plans by working closely with retailer marketing teams to drive meaningful ways to reach the retailer shopper.

Please note: This is a home office-based role. Ideal candidate will live in Cincinnati, OH or nearby.

AREAS OF RESPONSIBILITY

• Develop and implement Omni Shopper programs that will influence shopper behavior and stimulate product demand for the grocery retailer channel
• Leverage Brand strategies and build retailer programs in support of brand objectives
• Drive the annual grocery customer planning process to build actionable growth plans
• Utilize customer loyalty data to develop targeted programs, optimize media efficiency and measure results
• Manage budget and ROI data + analysis
• Proficient of retailer strategies, media networks, category dynamics and shopper behavior
• Develop collaborative relationships w/ retailer marketing teams to build plans
• Collaborate cross functionally within the organization, including sales, brand, finance, commercial development, sales planning, creative studio, legal, as well as externally with agencies
• Build strong internal partnerships and alliances w/ key stakeholders
• Maintain the Omnichannel Shopper Marketing Calendar for Grocery channel

QUALIFICATIONS

Requirements:

• Bachelor's Degree
• 5+ years of relevant experience or advanced degree and 3+ years relevant experience

Preferred:

• 1+ experience with Kroger Media Network
• Consumer Packaged Goods (CPG) experience
• Functional understanding of digital merchandising tactics and organic search optimization
• Proven analytical capabilities using various data sources including Nielsen, POS, Advertising Portals, and Consumer Panel Data
• Strong strategic and tactical skills
• Prefers to listen and understand complex problems before creating mutually beneficial solutions with internal and external partners.
• Able to Think Like a Founder in a dynamic growth environment considering evolving customer + consumer trends.
• Critical thinker able to influence up and across organizational structures.
• Skilled in problem solving, plan development and priority setting.
• Ability to step away from the details and share the big picture impact.

Lifestyle Brand (LSB) PERKS:

Our values are at the heart of everything we do.

Here are a few of the ways we Care like a Mother for every person against dirty:

• Rockstar health insurance benefits package
• Jollydays: competitive vacation bundle
• Generous retirement match + pre-tax savings options
• 3 Care Days (a.k.a. Volunteer Time-Off) a year, to be a force for good

Better Together

At SC Johnson, we strive to create a positive, inclusive and unique workplace. We strongly believe SCJ people are able to achieve their best when they can collaborate and work together in person.

Equal Opportunity Employer

The policy of the Company is to ensure equal opportunity for all qualified applicants and employees without regard to race, color, religion, gender, marital status, sexual orientation, national origin, ancestry, age, gender identity, gender expression, disability, citizenship, pregnancy, veteran status, membership in any active or reserve component of the U.S. or state military forces, genetic history or information or any other category protected by law.

Accommodation Requests

If you are an individual with a disability and you need an accommodation or other assistance during the application process, please call our Human Resources department at 262-260-3343 or email your request to SCJHR@scj.com. All qualified applicants are encouraged to apply. Download the EEO is the Law poster for more information.

About Us

Lifestyle Brands (the LSB) is a growing house of like-minded brands under the SC Johnson umbrella including Method®, Mrs. Meyer’s Clean Day®, babyganics® and Ecover®. Headquartered in San Francisco with additional operations in Chicago and throughout Europe, the LSB is home to 650 employees. Together we act as a force for bold, transformative growth with a focus on delivering positive impact for people and the planet. If you’re into pioneering the future and doing good while doing business, come join us.

The LSB is part of SC Johnson, a family-owned company and leading manufacturer of household cleaning, home storage, air care, pest control and shoe care products, as well as professional products. Originally founded in 1886 and headquartered in Wisconsin, U.S.A., SC Johnson and the Lifestyle Brands division are at work for a better world.