Media and Marketing Analyst
VirtualVocationsabout 1 month ago
Spring, United States
Remote
Full-time
Junior Level (1-3 years)
Job Description
Job Title
A company is looking for a Media and Marketing Reporting Analyst.
Key Responsibilities
- Lead client communication and measurement strategy while ensuring accurate tracking and reporting
- Oversee tracking implementation across various advertising platforms and support advanced tracking setups
- Ensure data integrity and consistency in reporting outputs, while collaborating with media teams for alignment
Required Qualifications
- 5-8+ years of experience in digital analytics, preferably in an agency setting
- Strong experience in ecommerce tracking
- Expertise in Google Tag Manager (web + server-side), GA4, and platform conversion tracking
- Experience with Meta CAPI and Enhanced Conversions
- Client-facing experience
Required Skills
Google Tag Manager
Meta CAPI
ecommerce tracking
Enhanced Conversions
client communication
platform conversion tracking
digital analytics
measurement strategy
GA4