Brand Communications Coordinator

ThredUp11 months ago
Oakland, CA, United States
Hybrid
Full-time
Junior Level (1-3 years)

Job Description

Position Overview

As the Brand Communications Coordinator at thredUP, you’ll play an essential role in driving strategic consumer communications that highlight thredUP’s mission of making secondhand the first choice. You will own high-visibility campaigns, manage cross-functional projects, and build strong media relationships to showcase a more accessible, sustainable future for fashion.

Key Responsibilities

  • Own project management of all consumer-facing campaigns, including budget, timeline, and execution.
  • Manage the brand and consumer communications campaign calendar and identify seasonal and trending storytelling opportunities.
  • Oversee KPI reporting on a monthly, quarterly, yearly, and campaign basis.
  • Collaborate with data science, creative, and other departments to bring data-driven stories to life.
  • Develop and draft pitches for digital and broadcast platforms and cultivate relationships with national broadcast producers.
  • Conduct comprehensive media monitoring and manage ThredUP's VIP shopping and clean-out program.

Required Qualifications

  • 2+ years of work experience in a marketing and/or communications role.
  • Proven project management experience with rigorous attention to detail.
  • Awareness of pop culture and media trends.
  • Excellent communication skills.
  • Passion for sustainable fashion and thrift is preferred.

Benefits & Perks

  • Compensation: Base pay ranges from $79,500 to $107,000, depending on skills, qualifications, experience, and location.
  • 4-day work week, with Fridays off.
  • Hybrid work environment: 3 days in the office and 1 day remote each week.
  • Flexible PTO with 13 company holidays and a paid sabbatical after 3 years of full-time employment.
  • Benefits: Comprehensive medical, dental, vision, 401k, life, and disability insurance, plus an employee stock purchase plan and opportunities for restricted stock unit awards.
  • Generous paid parental leave and a culture that values diversity, inclusion, and belonging.

Required Skills

Cross-functional Collaboration
Data Analysis
Communication Skills
Campaign Management
Media Relations
Project Management
Strategic Planning