Lifestyle Brand Model

Company Description

Van Tec Marketing is an Answer Engine Marketing agency that shapes how brand entities are interpreted, cited, and recommended by AI systems across local, regional, and national markets. With headquarters in Columbus and Dayton, Ohio, and Miami, Florida, the agency executes programs that influence brand visibility on AI-powered discovery platforms such as ChatGPT, Google AI, and Perplexity.

Using its proprietary Discovery Stack, Van Tec Marketing integrates Answer Engine Optimization, Answer Engine Advertising, and social media marketing to position clients as the top recommended answers for key service queries. The company has optimized more than 2,000 businesses, generating over $1 billion in documented revenue and multiple case studies showcasing brands engineered as the #1 AI-recommended answer.

Van Tec Marketing focuses on building repeatable systems that help businesses become the preferred brand at critical moments of decision.

Role Description

The Lifestyle Brand Model is a part-time, on-site role based in Columbus and Dayton, OH, representing Van Tec Marketing and client brands in visual, experiential, and promotional campaigns. This role involves participating in photo and video shoots, live events, and social content creation that showcases lifestyle concepts aligned with brand guidelines.

The Lifestyle Brand Model collaborates with creative, marketing, and production teams to interpret campaign briefs, follow direction on posing and styling, and maintain a consistent brand image across platforms. Daily tasks may include wardrobe fittings, rehearsals, content rehearsals, and engaging with audiences during activations or experiential marketing events. The role requires punctual attendance for scheduled shoots and events, adherence to professional standards on set, and a willingness to receive feedback to refine performance and presentation.

Qualifications

• Ability to model for lifestyle, commercial, and social media campaigns, including comfort in front of cameras and live audiences.
• Strong interpersonal and communication skills to collaborate with photographers, directors, stylists, and marketing teams.
• Reliability in maintaining schedules, attending on-site shoots and events in Columbus, OH, and following production timelines.
• Professional demeanor, adaptability to creative direction, and openness to constructive feedback during shoots and rehearsals.
• Basic understanding of social media platforms and how lifestyle content supports brand storytelling and marketing goals.
• Ability to stand, pose, and move for extended periods, and follow safety and conduct guidelines at all events.
• Previous experience in modeling, acting, or promotional work is beneficial but not required; portfolio or sample work is a plus.