Digital Marketing Manager
Job Description
Position Overview
Join Related Rentals, the premier name in luxury residential living, as we redefine modern hospitality
and elevate the standard of urban lifestyle experiences. We are seeking a Digital Marketing Manager to
shape the digital presence of our distinguished Luxury Rentals portfolio through innovative campaigns,
engaging content, and data-driven strategies.
At Related Management Company—a subsidiary of Related Companies—we set the benchmark for exceptional service,
innovative design, and thriving communities. Join a team powered by bold thinkers in an inclusive,
growth-oriented environment.
Key Responsibilities
- Execute daily digital campaigns across the website, social platforms, and paid channels.
- Monitor Google Analytics and Excel to track KPIs, optimize performance, and report insights to agency partners and leadership.
- Support lead generation efforts, detailed reporting, and budget tracking.
- Oversee content strategy for the blog, resident app, and social channels, ensuring consistent brand voice.
- Collaborate with Creative and Events teams to deliver engaging campaigns and online experiences.
- Work closely with Creative Services to design and produce marketing collateral, presentations, and digital assets.
- Manage creative templates, asset libraries, and uphold brand design standards.
- Develop skills using tools like Google Analytics, Excel, Photoshop, Illustrator, Premiere, and After Effects.
- Stay current on digital marketing, social media, and AI-driven content trends while growing ownership of digital marketing execution.
Required Qualifications
- 3–5 years of experience in digital marketing, content marketing, or a related field.
- Strong organizational and project management skills with the ability to manage multiple priorities.
- Proven experience in managing content calendars for social media, blogs, or community platforms.
- Excellent communication and cross-functional collaboration skills.
- A quick learner with a growth mindset and an eagerness to adopt new tools and platforms.
- Familiarity with CRM platforms (Salesforce, HubSpot, or similar) preferred.
- Experience in real estate, luxury, or lifestyle industries is a plus.
- On-site position based in Midtown, Monday through Friday.
Benefits & Perks
- Personalized Health Care: Multiple medical, dental, and vision plan options; Employee Assistance Program.
- Financial Benefits: Competitive salary and incentive packages; matching 401(k); FSAs and HSA; employer-paid life and AD&D insurance; paid leave and disability programs.
- Social Wellness: 19+ days of PTO; mental health counseling and resources; fertility, surrogacy, and adoption assistance; volunteer days and donation matching.
- Career Development: Learning and training programs; tuition and certification reimbursement; opportunities for internal advancement.
Compensation
The anticipated base salary range for this position is $125,000 - $130,000 + Discretionary Bonus. In addition to this competitive base salary,
you will be eligible for discretionary bonus incentives and a comprehensive benefits package. The final compensation package will be determined based on
the candidate's experience, skills, qualifications, and market factors.