Associate ABM Marketing Manager

Position Overview

Location: Manchester, NH/commute from Boston, MA.
Salary: $53k to $72k base salary plus a 10% bonus structure.

At Sitecore, our mission is to simplify how brands reach, engage, and serve people by delivering intelligent, personalized digital experiences that connect the world. As the leading provider of agentic digital experience software, we empower the world’s most iconic brands to build lifelong relationships with their customers seamlessly and at scale. In this role as an ABM Marketing Manager, you will execute multi-channel campaigns, manage operational workflows, and report on performance across key platforms, working closely with the Senior ABM Marketing Manager to ensure every campaign is precise, measurable, and impactful.

Key Responsibilities

• Partner with the paid media team to support the design and execution of advertising campaigns.
• Build target account lists, manage campaign setup, and coordinate with internal teams on creative and messaging.
• Use 6sense and Salesforce to monitor account engagement, intent signals, and campaign performance.
• Maintain operational excellence—ensuring data accuracy, campaign tagging, and proper tracking.
• Create and manage dashboards to report on engagement, pipeline impact, and ROI.
• Partner with marketing ops to continuously improve campaign workflows, data integration, and reporting cadence.
• Collaborate cross-functionally with digital, paid media, field, and product marketing teams to deliver integrated, account-centric experiences.
• Test and adopt AI tools and automation to improve efficiency and personalization.

Required Qualifications

• 3–5 years of B2B marketing experience with a focus on ABM, digital marketing, or demand generation.
• Hands-on experience with 6sense (or similar intent platform), Salesforce, and marketing automation tools.
• Strong operational and reporting skills—comfortable building and interpreting dashboards.
• Understanding of paid media platforms (LinkedIn, Google Ads, display) and audience targeting.
• Detail-oriented and process-driven with a passion for accuracy and continuous optimization.
• Strong communication and collaboration skills across marketing and sales.
• Curiosity and eagerness to learn new tools, technologies, and techniques.
• Proactive, resourceful, and comfortable managing multiple projects in a fast-paced environment.

Benefits & Perks

• Multiple health insurance options (medical, dental, and vision coverage).
• 401(k) retirement plan with company matching contributions.
• Generous paid time off (vacation/PTO, paid sick leave, and paid holidays, as well as paid volunteer days).
• Fully paid parental leave for new parents.
• Company-paid disability insurance (short-term & long-term coverage) and life insurance.
• Employee Assistance Program supporting employees’ well-being.
• Voluntary benefits available upon date of hire.