Marketing Manager, Data

Welcome to EPAM Systems

Welcome to EPAM Systems, where we are dedicated to driving innovation and delivering exceptional results for our clients. We are currently seeking a highly skilled and motivated Marketing Manager, Data to join our team. As the Marketing Manager, Data, you will play a crucial role in developing and executing data-driven marketing strategies to enhance our brand presence and drive business growth. Your expertise in data analysis and marketing will be essential in identifying key insights and opportunities to effectively reach our target audience. To excel in this role, you must possess a strong understanding of marketing principles and be proficient in data analysis tools and techniques. You should also have excellent communication and leadership skills to collaborate with cross-functional teams and drive impactful marketing initiatives. If you are a dynamic and results-oriented individual with a passion for leveraging data to achieve marketing goals, we would love to hear from you. Join us at EPAM Systems and be part of a diverse and talented team that is shaping the future of technology.

Your Responsibilities

• Develop and implement data-driven marketing strategies to enhance brand presence and drive business growth.
• Analyze market trends and customer data to identify key insights and opportunities for effective marketing campaigns.
• Collaborate with cross-functional teams to align marketing efforts with business objectives and ensure consistency in messaging and branding.
• Utilize data analysis tools and techniques to measure and track the effectiveness of marketing campaigns and make data-driven decisions for future initiatives.
• Stay updated on industry developments and competitor activities to inform marketing strategies and stay ahead of the competition.
• Create and manage marketing budgets to ensure efficient use of resources and maximum return on investment.
• Lead and mentor a team of marketing professionals, providing guidance and support in achieving individual and team goals.
• Develop and maintain relationships with external partners and vendors to support marketing efforts and enhance brand visibility.
• Collaborate with sales teams to understand customer needs and develop targeted marketing campaigns to drive lead generation and conversion.
• Communicate marketing plans, progress, and results to senior management and other stakeholders.
• Stay up-to-date with best practices and advancements in data-driven marketing and share knowledge and insights with the marketing team.
• Represent the company at industry events and conferences to network, build brand awareness, and generate leads.
• Maintain a strong understanding of marketing principles and apply them to create effective and impactful marketing initiatives.
• Proactively identify and address any issues or challenges that may arise in the marketing process and develop solutions to improve overall performance.
• Embody the EPAM Systems values of innovation, excellence, teamwork, and customer focus in all aspects of the job.

Equal Opportunity Employer

EPAM Systems is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.