Senior Sales Account Executive

Position Overview

Join our Lamar sales team as a Sales Account Executive in an environment that thrives on community connections through advertising. Location: Columbus. Based in our Lamar office in Columbus, Ohio, you will spearhead innovative outdoor advertising campaigns and build lasting relationships with local brands and communities. Rated #1 Sales team for 2025 on Comparably, you’ll have the opportunity to exceed sales objectives and elevate both Lamar’s market presence and community ties.

Key Responsibilities

• Meet and exceed sales targets while monitoring personal sales data and reports.
• Target businesses within the assigned territory by visiting established Lamar clients and competitor accounts.
• Identify potential growth areas, open new accounts, and increase market share by selling outdoor advertising products such as Posters, Bulletins, and Transit advertising where applicable.
• Utilize Lamar computer tools to locate co-op prospects, follow up on hot leads, prepare proposals, and conduct market research.
• Prepare written presentations, reports, and proposals to support sales initiatives.
• Actively participate as a team member to foster strong relationships within Lamar and the advertising community.
• Develop and deliver client presentations utilizing computer tools effectively.
• Maintain accounts receivable and manage follow-ups diligently.
• Continuously update product knowledge for effective promotion and client engagement.

Required Qualifications

• Demonstrated ability to cold call businesses both over the phone and in person.
• Proven oral presentation skills with the ability to clearly explain policies and procedures.
• Excellent communication skills across diverse social, cultural, economic, and educational backgrounds.
• Working knowledge of personal computers, including proficiency with Microsoft Office Suite.
• Ability to adapt quickly to new technology and industry tools.
• Strong selling skills with an ability to explain the outdoor advertising business from both installation and product perspectives.
• Exceptional written communication skills for routine business correspondence.
• Ability to perform effectively under fluctuating workloads and meet sales quotas.
• Education: High School Diploma or Equivalent
• Current and valid Driver's License
• Experience Required: 10+ years of sales experience in outdoor advertising or an equivalent combination of education and experience

Preferred Qualifications

• Education: College Degree preferred, ideally in Business, Marketing, Advertising or a related field
• CRM experience is a plus

Benefits & Perks

• Schedule: Monday – Friday, 8:00 am - 5:00 pm with a mix of in-office and field selling
• Compensation: First-year earning potential of $100,000 - $145,000 including commissions (dependent on experience and selling ability)
• 120 hours of paid time off (PTO) that increases with tenure
• 12 paid company holidays, including Presidents Day and Juneteenth
• A comprehensive 90-day training program
• Ongoing professional development and internal leadership programs
• Multiple medical plan options and a health savings account
• Hospital, Accident, and Critical Illness coverage
• Short and long-term disability along with paid parental leave
• Dental and vision insurance
• 401K plan with company match
• Employee stock purchase program
• Wellness program incentives including medical plan premium holidays and HSA contributions