Marketing Technology Manager
Verkada10 months ago
San Mateo, CA, United States
On-site
Full-time
Junior Level (1-3 years)
Job Description
Position Overview
Verkada, a leader in cloud physical security trusted by over 30,000 organizations worldwide, is transforming how organizations protect their people and places. As a Marketing Technology Manager within our Marketing team, you will own the systems and processes powering multi-region marketing campaigns and directly accelerating revenue growth. This is an on-site role at our HQ in San Mateo, CA, where a first principles approach and innovative mindset are highly valued.
Key Responsibilities
- Serve as the operational backbone for 20+ demand generation marketers by owning lead ingestion, enrichment, routing, and lifecycle management to ensure high-quality, timely leads for sales.
- Champion marketing operations best practices and build scale-friendly infrastructure, partnering across sales, engineering, analytics, and brand to align campaign execution with business goals.
- Translate campaign requirements into scalable system workflows and technical solutions, building infrastructure for performance monitoring, attribution, and insights.
- Design and maintain ETL pipelines using SQL, Python, and other tools, while developing scalable automations and integrations across multiple MarTech platforms.
- Monitor lead flow and pipeline health using BI tools to identify issues and drive continuous campaign optimizations.
Required Qualifications
- 5+ years in Software Engineering, Marketing Technology, Business Systems, or Revenue Operations within a high-growth B2B SaaS environment.
- Hands-on experience with Marketo (or HubSpot) and Salesforce, including building automations, integrations, and managing lifecycle flows.
- Proven expertise in marketing infrastructure covering web form ingestion, API-based lead capture, and enrichment tools (e.g. Clearbit).
- Advanced SQL skills and a strong working knowledge of Python, with experience in building or maintaining data pipelines and ETL processes.
- Proficiency with automation/integration platforms such as Zapier, Workato, Retool, and AWS Lambda.
- Excellent communication and documentation skills to effectively explain complex systems to both technical and non-technical stakeholders.
- A process-oriented, entrepreneurial mindset with a proactive "0 Inbox" mentality, always addressing issues before they become bottlenecks.
Benefits & Perks
- Healthcare programs with premiums 100% covered for employees and 80% for family plans.
- Nationwide medical, vision, and dental coverage.
- Health Saving Account (HSA) with annual employer contributions and Flexible Spending Account (FSA) with tax saving options.
- Expanded mental health support along with paid parental leave and fertility benefits including a Fertility Stipend.
- Generous time off including paid holidays, firmwide extended holidays, flexible PTO, and personal sick time.
- Professional development stipend and wellness/fitness benefits.
- Healthy lunches provided daily and commuter benefits.
Required Skills
Retool
BI Tools
Marketing Operations
Lead Lifecycle Management
AWS
Zapier
SQL
Marketo
HubSpot
Python
ETL Pipelines
Salesforce
Workato
Campaign Automation
Data Integration