Data Alliances Marketing Manager
KPMG US5 months ago
Las Vegas, Nevada, United States
Hybrid
Full-time
Junior Level (1-3 years)
Job Description
Position Overview
Known for being a great place to work and build a career, KPMG provides audit, tax and advisory services for organizations in today’s most important industries. KPMG is currently seeking a Data Alliances Marketing Manager to join their Clients and Markets team. In this role, you will drive the creation of co-branded marketing assets, produce technical sales tools, manage KPMG’s presence at key alliance events, and execute demand-generation programs while collaborating with leading data partners such as Informatica, MuleSoft, Databricks, and Snowflake.
Key Responsibilities
- Drive the creation of specialized, co-branded marketing assets that showcase the joint value of KPMG and its data partners.
- Produce technical and solution-focused sales tools including AI-readiness whitepapers, data governance solution briefs, and joint-offering videos.
- Project manage KPMG’s presence at alliance-specific conferences such as Informatica World, MuleSoft CONNECT, Databricks Data and AI Summit, and Snowflake Summit.
- Create, plan, and execute a portfolio of demand-generation programs including joint webinars, client roundtables, and digital campaigns focused on data and AI readiness.
- Serve as the primary marketing liaison to the Informatica, MuleSoft, Databricks, and Snowflake marketing teams.
- Identify and manage joint marketing opportunities utilizing partner marketing development funds (MDF) to amplify messaging and generate leads, and support partner-facing events.
- Act with integrity, professionalism, and personal responsibility to uphold KPMG’s respectful and courteous work environment.
Required Qualifications
- Bachelor’s degree in Marketing, Business, or a related field is required.
- Experience working with business executives and stakeholders, showcasing the ability to collaborate and manage expectations for senior business leaders.
- Excellent organizational, project management, written, and verbal communication skills.
- Strong proficiency in digital marketing channels including social media, SEO, and content marketing.
- Must be authorized to work in the U.S. without the need for employment-based visa sponsorship.
Preferred Qualifications
- Minimum five years of recent B2B marketing experience in a professional services or technology environment is preferred.
- Master of Business Administration (MBA) or other advanced degree from an accredited institution is preferred.
- Proven experience in alliance or partner marketing with the ability to develop and execute strategic marketing plans.
Benefits & Perks
- A comprehensive compensation and benefits package including a variety of medical, dental, vision, disability, and life insurance plans.
- Robust 401(k) plan and a suite of personal well-being benefits supporting mental health.
- Personal Time Off, a calendar of observed holidays, and additional scheduled breaks each year.
- Opportunities for professional development within an inclusive, innovative culture.
Required Skills
Partner Relations
Alliance Marketing
Digital Marketing
Demand Generation
Content Strategy
B2B Marketing
Project Management
Co-branded Campaigns