SEO Specialist for a National Personal Injury/Mass Torts Law Firm
Job Description
Position Overview
If you are a very experienced and very successful SEO specialist, we are looking for you! Parker Waichman LLP, a national law firm based in Long Island with an office in Bonita Springs, FL, is seeking a full-time SEO expert to join our team. In this role, you will drive organic search results and top placements on LSA, Google Maps, and Google Business Listings while integrating SEO with PPC, display, and remarketing campaigns. You will lead strategic SEO campaign development from kick-off to post-launch analysis and collaborate with content and outreach teams to promote high-quality web content. Parker Waichman LLP has helped victims and their families recover billions in compensation for medical treatment, rehabilitation, damages, and pain and suffering.
Key Responsibilities
- Head up strategic development for SEO campaigns, from kick-off through post-launch analysis.
- Define and build keyword lists using a mix of proprietary tools, analytics data, and PPC data.
- Prepare and execute on-page optimization strategies to improve organic visibility.
- Conduct website technical audits to identify and address SEO concerns.
- Review server logs, crawl reports, and analytics to recommend indexing improvements.
- Analyze web analytics data and provide performance feedback to internal teams.
- Collaborate with content and outreach teams to create, distribute, and promote web content.
Benefits & Perks
- Competitive salary
- 98% employer-paid medical benefits
- PTO
- 401(k) and more