Regional Marketing Specialist; Hybrid

Position Overview

Position: Regional Marketing Specialist (Hybrid)

At Caesars Entertainment, our Mission, Vision & Values represent our unique purpose – providing people with possibilities and places to have fun. Our Mission, Vision & Values – "Create the Extraordinary", "We create spectacular worlds that immerse, inspire, and connect you. We don't perform magic; we create it with excellence", and "Blaze the Trail, Together We Win, All-In on Service" – guide everything we do. Our corporate social responsibility framework, People Planet Play, underscores our commitment to economic development, the wellbeing of our Team Members and their families, and positive community impact.

Job Summary:

Key Responsibilities

• Act as a project owner for assigned marketing jobs.
• Manage project lifecycle from ideation to deployment in a timely manner.
• Initiate and expedite workflow process through the Salesforce marketing process tool.
• Ensure expenses for events are within budget and aligned with strategic initiatives.
• Set up guests' criteria and offer values with manager/director guidance and adjust templates as needed.
• Coordinate with the on-site marketing team to track execution of marketing activities and resolve issues.
• Track inputs and feedback from other marketing functions regarding calendar plans.
• Manage post-event follow ups and reconcile expenses.
• Improve templates and processes to create tools that support business needs.
• Develop event and offer details for assigned marketing jobs in conjunction with property partners and POD leadership.
• Source and submit purchase orders for gifts, gift cards, or cars needed for event execution.
• Handle contracts with third-party vendors.
• Develop and maintain relationships with internal and external vendors essential for job completion.
• Draft value propositions and compelling copy for communication messaging.
• Review and provide creative feedback on marketing materials.
• Approve marketing material based on job details and creative guidance.
• Review and proof direct mail and email jobs to ensure accuracy prior to deployment.
• Collaborate with peers within and across POD teams for best practice sharing.
• Interact with various groups including Enterprise Wide Property Events Team, Direct Mail Teams, Audit, Analytics, Property Senior Marketing Leaders, External Vendor Groups, MIXP Internal Service Groups, Studio, and Brand.
• Perform all other duties as assigned.

Required Qualifications

• Must be able to organize and maintain a wide variety of activities in a fast-paced, multi-tasking environment.
• Minimum 21 years of age.
• Excellent interpersonal, communication, team building, and problem-solving skills.
• Strong organizational skills and attention to detail.
• Understanding of business acumen necessary to troubleshoot and solve problems with moderate guidance from a supervisor.
• Demonstrated ability to Jake and prioritize activities.
• Must successfully be able to present a vision and create advocates.
• Ability to be vocal with ideas and present challenges to property partners, senior team members, and peers.
• Ability to uphold and demonstrate the highest level of integrity in all situations in a regulated business environment.

Preferred Qualifications

• Education: Bachelor's Degree in Marketing or related field.
• One-year previous marketing experience within the casino industry.
• Computer literate with experience in Microsoft suite, Adobe products, and Workfront.

Benefits & Perks

• Family-style service that fosters warmth, connection, and a genuine sense of belonging.