Sr. Digital Marketing Account Executive
Job Description
Job Title: Sr. Digital Marketing Account Executive
Market: Gulf Coast
Company: The Advocate, a division of Georges Media Group — Louisiana’s largest locally-owned media company
Position Overview
Georges Media Group, Louisiana’s largest locally-owned media company and owner of iconic media brands such as NOLA.com, the New Orleans Times-Picayune and the Baton Rouge Advocate, seeks a highly motivated Sr. Digital Marketing Account Executive to join our advertising division remotely from the Gulf Coast, as part of our company’s expansion into the Gulf Coast markets.
Your Responsibilities
The Account Executive will drive growth through new client acquisition and account growth through digital marketing services and other advertising opportunities through our local media brands across Louisiana. This role is designed for a competitive, results-oriented sales professional who thrives on prospecting, opening doors, and closing new business. This position is focused on new business development and client acquisition and will build a client list over time.
The ideal candidate is laser-focused on identifying untapped opportunities, understanding client goals, and delivering integrated advertising solutions that move the needle. This position plays a critical role in expanding our advertiser base and introducing new clients to The Advocate’s full portfolio of trusted print and cutting-edge digital products.
Key Responsibilities
- New Business Acquisition: Proactively identify, prospect, and secure new advertising clients through strategic outreach, networking, and market research.
- Consultative Selling: Discover client objectives