Senior SEO Strategist / SEO Manager

VIIRL, LLC10 months ago
Scottsdale, AZ, United States
On-site
Full-time
Junior Level (1-3 years)

Job Description

Position Overview

This is a full-time on-site position in our North Scottsdale office (DC Ranch). We’re looking for an experienced Senior SEO Strategist / SEO Manager to own our SEO service offering from proposal to execution. You will develop and implement effective SEO strategies for our service industry clients across the US – enhancing online presence, driving organic traffic, and improving search rankings. As our first internal SEO Manager, you will also help define the service offering, pricing, customer pitches, internal team training, and lead the growth of the SEO business unit.

Key Responsibilities

  • Develop and execute comprehensive SEO strategies to improve organic search rankings and drive high-quality traffic
  • Conduct detailed keyword, competitive, and industry research to identify growth opportunities
  • Optimize on-page elements including title tags, meta descriptions, headers, internal linking, and content
  • Manage technical SEO audits and collaborate with developers to address site architecture, crawlability, and performance issues
  • Analyze website performance using tools like Google Analytics, Search Console, SEMrush, Ahrefs, and provide actionable insights
  • Stay up-to-date with the latest SEO trends, algorithm updates, and best practices
  • Lead content optimization initiatives in collaboration with the creative team
  • Collaborate with paid search, creative, operations, and design teams to ensure cohesive marketing strategies
  • Manage and execute off-site link-building strategies to enhance domain authority and backlink profile
  • Monitor website performance to improve conversion rates and reduce bounce rates
  • Ensure SEO initiatives align with overall business and digital marketing objectives

Required Qualifications

  • Proven experience as an SEO Manager, SEO Strategist, or similar role
  • Strong understanding of SEO best practices, search algorithms, and web analytics tools (Google Analytics, Search Console, SEMrush, Ahrefs)
  • In-depth knowledge of on-page, off-page, and technical SEO strategies
  • Proficiency with HTML, CSS, and website optimization practices
  • Excellent communication, collaboration, and project management skills
  • Familiarity with content management systems such as WordPress and Shopify
  • Certifications in Google Analytics and Google Ads
  • Experience with popular SEO tools (Moz, Screaming Frog, Yext, Vendasta) and local SEO

Pay & Benefits

  • Competitive salary based on experience
  • Medical, dental & vision insurance
  • 401(k) plan + company match
  • Short-term & long-term disability
  • Paid vacation, sick time, and holidays

Required Skills

Off-page SEO
Project management
Content optimization
On-page SEO
SEO strategy
Link building
Ahrefs
Competitive analysis
WordPress
HTML
Technical SEO
Google Analytics
SEMrush
Keyword research
Shopify
CSS
Local SEO
Google Search Console