Field Marketing Manager

Position Overview

Wild Fork, a rapidly growing omnichannel retail business, is seeking a dynamic Field Marketing Manager to build our brand through grassroots local marketing efforts such as events, community partnerships, and local affinity group initiatives. This role will be exclusively based in Southern California, driving traffic to our 60+ brick‐and‐mortar stores and supporting our ecommerce home delivery business.

In this new position, you will craft and execute a strategic plan for your region by collaborating with the Market Leader, Store Leaders, and Marketing Team. You’ll have the opportunity to create a program from scratch, test innovative tactics, and make a significant impact on a soon-to-be household name.

Compensation range: $70,000 - $100,000 including bonuses

Job Type: Full-time | Schedule: Monday to Friday | Work Location: In person (Vernon, CA 90058 – reliable commute or relocation required)

Key Responsibilities

• Develop and execute a comprehensive grassroots/field marketing program in collaboration with operations and marketing teams.
• Identify community opportunities (religious organizations, schools, community groups, food-related events, etc.) to drive customer acquisition.
• Drive customer acquisition and retention by connecting in-store experiences with online ordering.
• Establish and monitor KPIs with an obsessive focus on ROI, adapting strategies based on performance data.

Required Qualifications

• BA or BS, ideally in Business or Marketing.
• Proven experience in driving foot traffic to retail store locations across the United States.
• 2-3 years of field marketing or outside sales experience in a data-driven environment.
• Strong analytical skills with a record of designing and implementing test & learn programs.
• Excellent organizational, collaboration, and verbal/written communication skills.
• A passion for food; experience with cooking is strongly preferred.

Preferred Qualifications

• At least 1 year of marketing experience (preferred).
• Comfortable working in a fast-paced retail environment with the ability to plan ahead and adapt quickly.

Benefits & Perks

• 401(k)
• 401(k) matching
• Dental insurance
• Employee discount
• Flexible spending account
• Health insurance
• Life insurance
• Paid time off
• Retirement plan
• Vision insurance