Digital Media Manager

Kepler Group8 months ago
Philadelphia, Pennsylvania, United States
Hybrid
Full-time
Junior Level (1-3 years)

Job Description

Position Overview

Kepler executes engineered marketing by harnessing data and technology to create personalized, impactful digital campaigns. Recognized as a Best Place to Work in 2022, we foster transparency, growth, and a fun environment. In this role, as a Manager on our Optimization & Innovation team, you will lead a group of forward-thinking media experts to design, launch, and optimize campaigns that drive client value.

Key Responsibilities

  • Manage 3-5 Optimization & Innovation Analysts & Senior Analysts
  • Act as subject matter expert and point of escalation for senior client contacts
  • Become an expert with media trading platforms and analytics tools across digital channels (Display, Mobile, Search, Social, Online Video, etc.)
  • Provide input and guidance around campaign design and innovation
  • Launch and actively optimize campaigns across trading platforms
  • Collaborate with the Media Analytics team for reporting and ad hoc analyses
  • Work with the Client Solutions team to understand client goals and deliver actionable insights
  • Codify and share best practices across teams

Required Qualifications

  • 3-5+ years of digital optimization experience (e.g., Google AdWords/Adsense, DSP/Display Trading, Facebook Ads, LinkedIn Ads, PMDs, mobile analytics, site optimization, etc.)
  • Experience managing a team of 2 or more direct reports
  • Bachelor's degree in a quantitative discipline (e.g., Mathematics, Economics, Engineering, Statistics, Physics, etc.)
  • Strong analytical skills with proficiency in MS Excel, data analysis, and internet technologies
  • Proven ability to think creatively about challenging analytic problems
  • Dynamic communication and presentation skills
  • Ability to self-manage, juggle multiple priorities, and pay strong attention to details
  • Capability to thrive in a fast-paced, entrepreneurial, innovative, and collaborative environment

Compensation

  • Base Salary: $90,000 - $117,000
  • Target Annualized Discretionary Bonus: 5% ($4,500 - $5,850)
  • Target Total Cash: $94,500 - $122,850

Benefits & Perks

  • Healthcare/Dental/Vision
  • Unlimited PTO
  • 401k Contributions
  • $75/mo Wellness Stipend
  • $100/mo Mobile Phone Stipend
  • $50/mo Internet Stipend
  • $500/yr Annual Learning Stipend
  • $2,000/yr Annual Tuition Stipend
  • One-time $200 New Hire Home Office Equipment Stipend
  • Parental Leave - 16 week primary caregiver / 6 week secondary caregiver leave
  • Annual Work From Anywhere - 4 weeks per year

Required Skills

Team Leadership
Creative Problem Solving
Campaign Design & Management
Client Relationship Management
Strategic Planning
Digital Optimization
Analytical Reporting
Data Analysis
Media Trading Platforms
Communication & Presentation