Director of Digital Strategy

Job Description

Are you a strategic thinker with a passion for digital innovation? Do you thrive in a fast-paced environment and have a knack for problem-solving? If so, we have an exciting opportunity for you as the Director of Digital Strategy at the State of Texas. As the Director of Digital Strategy, you will be responsible for developing and implementing digital strategies to advance the state's goals and objectives. You will collaborate with various departments and agencies to identify opportunities for digital transformation and lead the execution of these initiatives. To excel in this role, you must have a strong background in digital marketing, data analysis, and project management. Additionally, we are looking for a leader who is innovative, adaptable, and has excellent communication skills. If you are ready to make a positive impact on the state of Texas through digital innovation, we invite you to apply for this exciting position.

Your Responsibilities

• Develop and implement digital strategies to support the state's goals and objectives.
• Collaborate with departments and agencies to identify opportunities for digital transformation.
• Lead the execution of digital initiatives and projects.
• Conduct research and analysis to inform digital strategies.
• Stay current on industry trends and best practices in digital innovation.
• Manage and allocate resources effectively to ensure successful implementation of digital strategies.
• Communicate and present digital strategies and progress to key stakeholders.
• Monitor and track key performance indicators to measure the success of digital initiatives.
• Identify and address any potential obstacles or challenges to the success of digital strategies.
• Foster a culture of innovation and continuous improvement within the organization.
• Collaborate with cross-functional teams to develop and execute integrated digital campaigns.
• Develop and maintain relationships with external partners and vendors to support digital initiatives.
• Stay up-to-date on digital marketing techniques and technologies to enhance the state's digital presence.
• Provide leadership and mentorship to team members to foster their professional growth.
• Ensure compliance with all relevant laws and regulations related to digital strategy and marketing.

Equal Opportunity Employer

State of Texas is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.