Sr. Director, Integrated Marketing

Position Overview

HighLevel is an AI‑powered, all‑in‑one white‑label sales & marketing platform that empowers agencies, entrepreneurs, and businesses to elevate their digital presence and drive growth. With a global community of over 2 million businesses and a robust technical infrastructure, HighLevel stands at the forefront of digital innovation. As the Sr. Director of Marketing, you will own the strategy, execution, and performance of a high‑impact function critical to advancing the company’s marketing and growth objectives in a remote‑first environment.

Key Responsibilities

• Responsibilities: Set and lead the overall marketing strategy and roadmap, ensuring alignment with business priorities and growth goals.
• Responsibilities: Oversee the build‑out of HighLevel’s Performance Marketing function, managing multi‑channel budgets and driving campaign execution and optimization.
• Responsibilities: Lead, mentor, and develop a multi‑disciplinary team of senior managers and specialists to achieve exceptional results.
• Responsibilities: Collaborate cross‑functionally with Product, Sales, Revenue Operations, Brand, and Finance teams to ensure cohesive strategy and execution.
• Responsibilities: Integrate AI‑driven insights and advanced analytics to continuously refine marketing strategies and drive innovation.

Required Qualifications

• Education: Bachelor’s degree in Marketing, Business, or a related field (Master’s degree preferred).
• Experience Required: 15+ years of progressive experience in marketing, including at least 7 years leading large teams and managing significant budgets.
• Proven track record of driving measurable business impact through performance marketing, customer lifecycle programs, and integrated campaign execution.
• Exceptional analytical skills with the ability to leverage data for strategic decision‑making and performance optimization.
• Strong leadership skills with a demonstrated ability to inspire teams, foster innovation, and drive operational excellence.

Benefits & Perks

• Benefits: Join a high‑growth company with a substantial market opportunity and a global community.
• Benefits: Enjoy a collaborative team culture with smart, passionate colleagues and ample opportunities for leadership.
• Benefits: Work in a remote‑first environment that values creativity, innovation, and inclusivity.