Senior Marketing Specialist

Position Overview

Senior Marketing Specialist based in Atlanta, GA; Richmond, VA; Williamsburg, VA; Virginia Beach, VA; Charlotte, NC; or Raleigh, NC. Marketing at an engineering firm? Yes! VHB offers an opportunity for marketers to expand beyond the proposal experience, supporting visibility and client focus initiatives. This role is a key member of our Mid-Atlantic Regional Marketing Team and is hybrid with a requirement to work at least two days in the office. You will lead, develop, write, and produce complex proposals and marketing deliverables while supporting overall pursuit strategy and content development across the entire Client-Visibility-Pursuit (C-V-P) lifecycle.

Key Responsibilities

• Actively participates in Client Focus Team and market meetings, and assists with Client Mapping, SWOT analysis, and managing the pursuit Pipeline.
• Supports development of pre-sell pieces and value propositions to engage clients.
• Coordinates pre- and post-award visibility initiatives in collaboration with the Regional Communications Specialist.
• Leads the development of complex pursuits by facilitating SWOT analyses, integrating win themes into proposal sections, and collaborating with graphic designers for visual alignment.
• Identifies potential teaming partners or subconsultants, mentors junior marketing staff, and coaches technical teams for effective proposal presentations.
• Takes initiative in writing proposal sections independently and contributes to capture planning discussions.

Required Qualifications

• 4-6 years of proposal, writing, or marketing experience in an AEC industry.
• BA in Marketing, English, Communications, or a related discipline.
• Excellent written and verbal communication skills.
• Advanced computer skills using Microsoft Office and Adobe Creative Suite (e.g., Word, PowerPoint, Outlook, InDesign, Photoshop) are preferred.
• Highly detail oriented with a demonstrated commitment to quality and strong research skills.
• Ability to work concurrently on multiple projects.

Benefits & Perks

• Diverse and inclusive culture of collaboration and innovation.
• Opportunity to work on complex, transformational projects.
• Community and social responsibility as sustainable stewards.
• Focus on learning, development, and career growth.
• Best-in-class benefits, including a flexible, hybrid workplace.