Growth & Digital Marketing Manager

Position Overview

The Growth & Digital Marketing Manager at Prowire USA is a foundational role responsible for strategizing and executing digital marketing, growth campaigns, and customer acquisition initiatives. Reporting directly to the CEO, this role is ideal for a hands-on marketer who blends creativity with analytics and leverages AI tools to drive measurable growth. The position is based in a hybrid setting in Queen Creek, AZ (open to remote with periodic travel), serving a fast-growing e-commerce business in the motorsport and aviation sectors.

Key Responsibilities

• Plan, create, and manage campaigns across SEM, social, email, and retargeting.
• Use AI tools to streamline content creation, automation, and data analysis.
• Optimize the e-commerce experience to increase conversion rates, repeat purchases, and lifetime value.
• Implement marketing automation and personalization strategies to scale outreach efficiently.
• Identify and engage new B2B customers through digital outreach and campaigns.
• Support partnerships with OEMs, distributors, and industry teams.
• Create systems to track and nurture leads through the customer journey.
• Define key growth metrics (traffic, conversion, CAC, ROI by channel).
• Collaborate with leadership to build the future marketing and sales structure.
• Develop scalable playbooks and processes for future hires.

Required Qualifications

• 5+ years of experience in digital marketing, business development, or e-commerce growth.
• Proven ability to execute digital campaigns end-to-end, including planning, design, creative development, publication, and optimization.
• Proficiency with AI tools (e.g., ChatGPT, Jasper, Midjourney, HubSpot AI, analytics platforms) for workflow efficiency and content development.
• Experience growing revenue or traffic in a lean, entrepreneurial environment.
• Highly self-motivated, organized, and capable of operating independently.
• Strong communication, analytical, and creative problem-solving skills.
• Familiarity with digital platforms (Google Ads, Meta, LinkedIn, email automation, CRM systems).

Benefits & Perks

• Competitive compensation with performance-based bonus opportunities.
• High autonomy and direct access to leadership.
• Opportunity to grow into a senior or director-level role as the company scales.
• Entrepreneurial culture in a fast-moving, customer-obsessed organization.