Marketing Manager (Brand & Field Marketing)
Job Description
About Us
We are a fast-growing company in the tobacco industry focused on building strong distributor relationships, expanding retail presence, and developing a recognizable brand in the marketplace. Our team is passionate about delivering high-quality products and creating meaningful connections with customers and partners.
As we continue to grow, we are looking for a Marketing Manager who can lead both digital marketing efforts and in-person brand initiatives, including trade shows, retail activations, and industry events.
Role Overview
The Marketing Manager will be responsible for executing marketing strategies that increase brand visibility, support distributor growth, and drive customer engagement. This role requires someone who can manage both online marketing initiatives and physical brand presence in the field.
This is a hands-on role for someone who enjoys building a brand both digitally and in real-world environments.
Key Responsibilities
Brand & Field Marketing
- Plan and manage the company’s presence at trade shows, industry events, and retail activations
- Coordinate promotional materials, displays, and booth setups
- Work with distributors and retail partners to support product launches and promotions
- Develop brand campaigns that increase product awareness in the market
- Oversee brand consistency across packaging, displays, and marketing materials
Digital Marketing
- Manage and optimize the company website and online presence
- Support SEO and content initiatives to increase brand visibility
- Manage email marketing campaigns and customer communication
- Coordinate social media strategy within industry compliance guidelines
- Track and analyze digital marketing performance
Marketing Operations
- Coordinate with sales leadership to align marketing initiatives with revenue goals
- Manage marketing calendars, campaigns, and promotional timelines
- Track campaign performance and provide reporting on marketing ROI
- Work with designers, printers, and external partners to produce marketing assets
Qualifications
- 3–7+ years of marketing experience
- Experience with event marketing, trade shows, or brand activations
- Strong understanding of digital marketing and online brand management
- Ability to manage multiple projects and campaigns simultaneously
- Strong organizational and communication skills
- Experience in tobacco, nicotine, CPG, beverage, or similar regulated industries is a plus
- Willingness to travel for events and industry trade shows
What We’re Looking For
- A hands-on marketer who can execute campaigns, not just plan them
- Someone who understands how marketing supports sales growth and distributor relationships
- A creative thinker who can help grow brand recognition in a competitive market
- Highly organized and comfortable managing both digital and in-person marketing initiatives
Compensation & Benefits
- Competitive salary based on experience
- Performance incentives tied to marketing and company growth
- Opportunity to play a key role in expanding a rapidly growing brand
- Travel opportunities to industry events and trade shows
How to Apply
Please submit your resume along with a brief note describing your marketing experience and why you would be a strong fit for this role.
In person position please only apply if you have the experience
Pay: $80,000.00 - $130,000.00 per year
Work Location: In person