Brand Marketing Associate

Position Overview

We are currently seeking a Brand Marketing Associate to support the evolution, consistency, and strength of our brand across all channels. This role is ideal for someone with a passion for brand strategy and design, strong attention to detail, and a desire to grow within the financial services industry. The ideal candidate thrives in a collaborative team environment, is comfortable managing multiple projects simultaneously, and enjoys creating high-quality brand assets that bring a visual identity to life. They will act as a steward of the WisdomTree brand—ensuring consistency, relevance, and excellence in execution while working closely with our brand agency, internal marketing teams, and cross-functional partners.

Location: New York City

Salary: $90,000 - $100,000 a year
Compensation: Base salary range of $90,000 through $110,000; annual discretionary bonus; base rate offered based on candidate’s experience, qualifications, skillset and geographic location.

Key Responsibilities

• Serve as an ambassador of the WisdomTree brand, ensuring consistency across all marketing, digital, and client-facing materials.
• Collaborate with internal teams and external brand agency on campaigns, visual identity development, and ongoing brand initiatives.
• Support the evolution of the WisdomTree website by contributing to UX enhancements, including wireframes, page layouts, navigation improvements, and visual components.
• Audit website content for brand alignment, clarity, visual consistency, and user experience optimization.
• Help translate brand guidelines into digital design standards and modular components used across the site.
• Design and edit branded assets including web graphics, social media visuals, presentations, infographics, event materials, and advertising units.
• Assist in the development and execution of brand and product-level campaigns, ensuring alignment with brand voice and visual identity.
• Support campaign performance reviews by contributing visual audits, competitive benchmarks, and insights.

Required Qualifications

• Bachelor’s degree in Marketing, Communications, Design, or a related field.
• 1+ years of experience in brand, creative, or marketing roles; financial services experience is a plus.
• Experience with design tools including Adobe Creative Suite (Illustrator, Photoshop, InDesign) and Figma or Canva.
• Familiarity with UX/UI principles and ability to contribute to basic wireframes, user flows, or digital component design.
• Strong visual eye with the ability to translate brand guidelines into polished digital and print assets.
• Excellent communication and collaboration skills, with comfort working with both creative and technical partners.
• Strong project management abilities – organized, detail-oriented, and capable of managing multiple workstreams simultaneously.
• Curiosity about the competitive landscape and interest in how brands differentiate in financial markets.

Benefits & Perks

• Medical, dental and vision coverage with multiple plan options
• Health savings and flexible spending accounts
• Employer-paid life, disability and business travel insurance
• 401(k) plan with company match
• Flexible paid time off
• Educational reimbursement programs
• Wellness and fitness activities
• Paid parental leave
• Volunteer time off