SEM Specialist Job
Rise Marketing4 months ago
Philadelphia, PA, United States
Remote
Contract
Junior Level (1-3 years)
Job Description
Our Ideal Candidate Has
- Success managing PPC campaigns across Google, Yahoo, and Bing
- Experience generating SEM reports for clients
- Familiarity with A/B testing and multivariate experiments
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- In-depth understanding of bid management tools (e.g., Google Keyword Planner, Kenshoo, WordStream)
- Insight with website analytics tools (e.g., Google Analytics and Google Data Studio)
Responsibilities
- Work closely with the design, copywriting, and marketing teams to ideate and execute effective marketing campaigns
- Conduct keyword, market, and competitive research
- Continuously optimize digital marketing campaigns through A/B testing and data-driven insights
- Provide regular reports to the internal team and clients on campaigns we are running
- Manage campaign budgets
- Keep up to date with the latest trends in search engine marketing, PPC strategies, and SEO best practices
If you’re a freelance SEM Specialist looking for a potential contract-to-hire position that’s both challenging and rewarding, apply today!
Required Skills
digital marketing campaign optimization
Kenshoo
Google Data Studio
Google Analytics
WordStream
budget management
Google Keyword Planner
A/B testing
SEM reporting
JavaScript
competitive research
keyword research
CSS
PPC campaign management
HTML
bid management tools