Sign upSign in

Integrated Account Based Marketing Manager (Work From Home)

Teleperformance USA4 months ago
Hanover, WI, United States
Remote
Full-time
Junior Level (1-3 years)
Apply to Job

Job Description

Position Overview

TP is an international company helping leading brands streamline their operations with cutting‐edge digital business services. As an Integrated Account-Based Marketing Manager, you will spearhead strategic, multichannel ABM campaigns for our IT Services, working closely with Sales, SDRs, and Marketing teams. This fully remote role (USA residents only) is key to delivering personalized engagement and enhancing high-value customer relationships.

Key Responsibilities

  • ABM Strategy & Execution: Design personalized 1:1 campaigns and scalable 1:Few programs to captivate target accounts and buying committees.
  • Collaboration: Work with Sales, SDRs, and Client Success teams to align account plans and marketing priorities.
  • Campaign Management: Deploy multi-channel tactics such as paid media, social selling, events, email, and custom content to boost revenue.
  • Data & Optimization: Leverage tools like Salesforce, Demandbase, LinkedIn, and Marketo to track engagement and optimize campaigns.
  • Content Creation: Develop compelling account-specific materials including videos and customized templates.
  • Training & Enablement: Educate field teams on ABM techniques for seamless execution.

Required Qualifications

  • 7 years in B2B marketing for IT Services with at least 3 years in ABM roles.
  • Expertise with marketing tools such as Marketo, Demandbase, LinkedIn, and Salesforce.
  • Demonstrated ability to run high-ROI campaigns in a dynamic environment.
  • Proficiency in project management, analysis, and communication.
  • Occasional business trips as required.

Preferred Qualifications

  • Process Excellence
  • Collaboration
  • Communication
  • Emotional Intelligence
  • Open-Mindedness
  • Critical Thinking
  • Solution Orientation
  • Entrepreneurial Spirit
  • AI Proficiency
  • Data Literacy

Benefits & Perks

  • Paid Training
  • Competitive Wages
  • Comprehensive Benefits (Medical, Dental, Vision, 401k, and more)
  • Paid Time Off
  • Employee wellness and engagement programs

Required Skills

Multichannel Campaign Management
Demandbase
Project Management
Data Analysis
Collaboration
Salesforce
Marketo
LinkedIn Marketing
Creative Content Development
Account-Based Marketing (ABM)