Director of Performance Marketing

Virtual Vocations Inc8 months ago
Lubbock, TX, United States
Remote
Full-time
Junior Level (1-3 years)

Job Description

A company is looking for a Director of Performance Marketing.

Key Responsibilities

  • Own and execute the performance marketing strategy across various paid channels
  • Lead experimentation and optimization efforts to improve conversion rates and efficiency
  • Build and manage a high-performing performance marketing team while overseeing budgets and performance reporting

Required Qualifications

  • 8-12+ years of experience in performance and/or growth marketing, with at least 3+ years in a leadership role
  • Proven track record of driving pipeline and revenue through paid channels, preferably in ecommerce
  • Deep understanding of paid media campaigns and their impact on business outcomes
  • Experience managing significant budgets and achieving efficient growth
  • Familiarity with ad tech, martech, SaaS, or high-growth startups

Required Skills

Budget Management
Ad Tech
Growth Marketing
Paid Media Campaigns
MarTech
Ecommerce Marketing
SaaS
Performance Marketing
Team Leadership