Marketing Manager: III (Senior)

confidentialabout 1 month ago
Boston, MA, United States
Hybrid
Full-time
Junior Level (1-3 years)

Job Description

Our client is currently seeking a Marketing Manager: III (Senior)

We are seeking a Senior CRM Campaign Specialist to manage end‑to‑end execution of CRM/email marketing campaigns. This role requires strong technical expertise in Oracle Responsys, SQL, campaign automation, and QA, along with excellent communication and collaboration skills.

This job will have the following responsibilities:

  • Build, manage, monitor and optimize CRM/email campaigns
  • Execute day‑to‑day campaign operations from setup to QA and deployment
  • Write SQL queries, validate data, and troubleshoot workflow or audience issues
  • Collaborate with cross‑functional partners to align campaign goals and design
  • Ensure campaign accuracy, deliverability, and performance
  • Maintain process discipline while handling multiple priorities

Qualifications & Requirements:

Required Qualifications:

  • 5+ years total industry experience
  • 3+ years of hands‑on Oracle Responsys experience
  • 5+ years of campaign development experience (Adobe Campaign Classic, Unica, Responsys, etc.)
  • Strong SQL skills (SQL Server, SAS, Snowflake, etc.)
  • Familiarity with HTML and email design principles
  • Strong understanding of campaign flows, relational databases, and backend processes
  • Bachelor’s degree in Marketing, Communications, Digital Marketing, Computer Science or related

Nice-to-Have:

  • Adobe Campaign or Adobe Target experience

Required Skills

Data Validation
Process Management
SQL
Email Marketing
HTML
Oracle Responsys
Campaign Automation
Campaign Development
Cross-Functional Collaboration