Senior Product Marketing Manager, Growth Hybrid - San Francisco

Position Overview

Superhuman, home to a suite of AI-powered productivity apps originally powered by Grammarly and others like Coda, Mail, and Go, is on a mission to unlock the superhuman potential in everyone. We are seeking a Senior Product Marketing Manager to drive activation and expansion across our product suite through product‑led growth strategies. In this role you will collaborate with Growth, Product, Lifecycle Marketing, and Sales teams to design and execute strategies that convert individual users into enthusiastic, multi‑product, multi‑seat customers. Location: Remote - United States

Key Responsibilities

• Drive cross‑product activation: Define how users experience and adopt multiple products in our ecosystem. Identify friction points and opportunities to drive deeper engagement and delightful experiences.
• Drive PLG‑led expansion: Co‑develop strategies that convert single‑seat users into multi‑seat accounts with segmented value messaging.
• Shape product narratives: Partner with Inbound PMMs to craft a cohesive, customer‑first story and messaging that highlights the value of using our products together.
• Enable cross‑functional alignment: Equip go‑to‑market and Product teams with clear narratives, positioning, and insights to support expansion efforts.
• Deeply understand users: Collaborate with research and data teams to identify triggers, behaviors, and moments signaling readiness for cross‑product adoption and team expansion.

Required Qualifications

• 6+ years of experience in Product Marketing.
• Proven success driving user activation, cross‑product adoption, or team expansion through self‑serve or hybrid models.
• Deep understanding of product analytics and user segmentation.
• Exceptional storytelling and positioning skills with the ability to craft evocative, differentiated product messaging.
• Strong collaboration skills and adaptability in cross‑functional environments involving Product, Growth, and Sales teams.
• Comfort operating in ambiguity and transforming insights into actionable strategy.

Preferred Qualifications

• Experience in marketing a multi‑product ecosystem.
• Familiarity with usage‑based or seat‑based expansion models.
• Experience working with both B2B and B2C models.

Benefits & Perks

• Compensation: Zone 1: $170,000 – $205,000/year (USD)
• Excellent health care, including a wide range of medical, dental, vision, mental health, and fertility benefits
• Disability and life insurance options
• 401(k) and RRSP matching
• Paid parental leave
• Twenty days of paid time off per year, eleven paid holidays per year, and unlimited sick days
• Home office stipends
• Caregiver and pet care stipends
• Wellness stipends
• Admission discounts
• Learning and development opportunities