Brand Marketing Manager (US Local Marketing)

twopagescurtains26 days ago
Los Angeles, CA, United States
Hybrid
Full-time
Junior Level (1-3 years)

Job Description

Brand Marketing Manager (US Local Marketing)

Hourly Rate: $35–$60

About the Role

We are looking for a Brand Marketing Manager to drive TWOPAGES’ localized marketing initiatives in the U.S. market. This role will focus on local partnerships, brand campaigns, offline events, industry activations, and market development, while working closely with our U.S. and China-based teams.

The ideal candidate has a strong understanding of the U.S. market and combines strategic thinking with hands-on execution. We are looking for someone who is highly responsible, detail-oriented, proactive, and capable of independently driving projects from planning through execution.

Key Responsibilities

  • 1. Drive U.S. Local Marketing Initiatives: Plan and execute localized marketing initiatives in the U.S., identifying relevant opportunities that strengthen brand awareness and support TWOPAGES’ growth in the market.
  • 2. Develop Local Partnerships: Identify and develop relationships with local brands, industry organizations, media, designers, trade partners, and other relevant partners. Explore collaboration opportunities that expand TWOPAGES’ presence in the U.S. market.
  • 3. Execute Events & Brand Activations: Plan and execute brand events, trade shows, showroom events, pop-ups, industry gatherings, and other offline activations, including partner coordination, event logistics, on-site execution, and post-event follow-up.
  • 4. Support Brand Campaigns & Collaborations: Support the U.S. execution of major brand campaigns, product launches, collaborations, and partnership projects, working closely with the China-based marketing team to localize initiatives for the U.S. market.
  • 5. Provide Local Market Insights: Stay informed on U.S. consumer trends, industry developments, competitor activities, and emerging marketing opportunities, and provide actionable recommendations to the broader marketing team.
  • 6. Drive Cross-Functional Collaboration: Work closely with teams across the U.S. and China, as well as external agencies, vendors, and partners, to ensure clear communication, strong alignment, attention to detail, and timely project execution.

Qualifications

  • 3+ years of relevant experience in brand marketing, integrated marketing, partnerships, event marketing, or related roles
  • Experience in offline events, brand activations, partnerships, or integrated marketing campaigns
  • Highly responsible, reliable, and detail-oriented, with a strong sense of ownership
  • Excellent communication and cross-functional collaboration skills, with the ability to coordinate effectively across different teams and cultures
  • Strong project management and organizational skills, with the ability to manage multiple projects and deadlines simultaneously
  • Strong understanding of the U.S. market; experience in home furnishings, interior design, lifestyle, fashion, or consumer brands is preferred

Required Skills

Project Management
Brand Marketing
Detail-oriented
Event Marketing
Cross-Functional Collaboration
Partnership Development
Strategic Thinking
Communication
Consumer Trends
Market Analysis