Marketing Leader

Position Overview

The Marketing Leader is a forward-thinking partner who demonstrates ownership over a defined external-facing strategy aimed at growing sales and building the brand in the community, as well as an internal-facing strategy focused on employee retention and satisfaction. He/she embodies the values of Chick-fil-A and serves as an ambassador to the community.

Compensation: $14 per hour

Key Responsibilities

• Develop the annual marketing plan to build/drive external sales through various channels (Catering, CFA Delivery, Spirit Nights, etc.) and boost employee satisfaction.
• Develop a plan to ensure Emotional Connections Marketing (ECM) is executed daily.
• Create and execute in-store and outside marketing activities.
• Involve the team in community-wide events.
• Develop a program for weekly team member recognition based on performance.
• Develop a program for monthly team member recognition associated with special events (birthdays, work anniversaries, etc.).
• Work alongside Mind Dance Marketing on market level initiatives.
• Manage team members in assisting with the execution of events.
• Manage the store’s social media presence on all applicable platforms.
• Communicate with the Catering & Delivery Director on key marketing metrics, gather feedback on the marketing plan, and discuss trends impacting operations.
• Effectively manage the store’s overall marketing spending so that items can be reused across events and activities.
• Build and manage relationships with CFA V.I.P. guests (valued customers).
• Attend monthly Chamber of Commerce meetings as a representative of the restaurant to build relationships with local business partners.
• Train team members and guests on CFA marketing tools.
• Ensure promotions are properly advertised (signage, social media, etc.).
• Manage the physical store ambience and presentation.

Required Qualifications

• Ability to work at least 40 hrs/wk with flexibility for events
• ServSafe Manager certified
• Specialized in marketing metrics and reports
• Associate's degree

Preferred Qualifications

• Demonstrates creativity, sales and marketing expertise, self-starter, and strong negotiation skills
• Strategic thinker in planning and implementing marketing initiatives and promotions
• Growth and win mindset – results oriented and quick to learn
• Relationship builder who coaches others to perform
• Outgoing, friendly, effective in public interactions, and active in community networking
• Servant leader, team-oriented with a passion for people and world-class service
• Well organized with excellent verbal, written, and electronic communication skills

Benefits & Perks

• Great TEAM culture and a positive work environment where everyone is treated with honor, dignity, and respect
• CLOSED on Sunday – spend time with family, rest, or worship
• Eligible Team Members can apply for a Remarkable Futures Scholarship from Chick-fil-A, Inc. – up to $25,000
• Eligible Team Members can receive FREE COLLEGE EDUCATION
• Opportunities to make an impact in local communities
• FREE employee meal
• Possibility to build a career in a dynamic business or become a leader/operator
• Eligible team members can earn paid time off as their tenure increases
• Attractive options for additional benefits, including health insurance, dental & vision coverage, and 401K (with Operator contributions for affordability)
• Competitive pay with opportunities for increases based on performance
• Employee referral program
• Flexible schedule
• Paid time off
• Health insurance
• Dental insurance
• Vision insurance