Creative Designer

Position Overview

Iron Horse Studio is hiring a Creative Designer to elevate campaign and web experiences that drive demand for B2B brands. In this role you will translate creative strategy into high-performing visual assets across marketing websites, landing pages, and demand generation campaigns while balancing strong brand expression with performance-minded execution. Working closely with strategy, analytics, and delivery teams, you’ll craft web-forward creative that looks great, converts well, and supports measurable growth outcomes.

Key Responsibilities

• Design and deliver creative assets for demand generation and performance marketing campaigns, including landing pages, marketing site updates, and supporting visuals.
• Apply campaign concepts and brand systems across web experiences that support conversion, engagement, and pipeline goals.
• Contribute to modular design systems and campaign toolkits that enable consistency and speed across channels.
• Translate creative direction into clear web layouts, components, and visual patterns optimized for digital performance.
• Collaborate with strategy and analytics partners to support A/B tests, CRO initiatives, and performance-driven iteration.
• Partner with developers to ensure web designs are implemented accurately, responsively, and with high quality.
• Use feedback, analytics insights, and testing results to refine creative over time.
• Support QA, accessibility checks, and performance-aware design decisions.
• Work cross-functionally with account, content, engineering, analytics, and strategy teams to deliver work on time and on budget tied to measurable outcomes.
• Champion studio innovation through thought leadership, showcases, and repeatable best practices.

Required Qualifications

• 4 to 6 years of experience in B2B digital, web, or campaign design, with meaningful exposure to website, performance marketing, and demand generation work.
• Strong foundation in web and visual design, typography, layout, and brand application.
• Proficiency in Figma, including experience with components, shared libraries, and design systems.
• Experience designing marketing websites and landing pages, with a working knowledge of Webflow as a delivery platform.
• Understanding of conversion-focused design principles, accessibility standards, and responsive design.
• Familiarity with analytics, CRO concepts, or experimentation frameworks used to evaluate performance.
• Ability to manage multiple projects and priorities in a fast-paced, collaborative environment.
• Performance-aware mindset with a clear communication style and ability to incorporate cross-functional feedback.
• Detail-oriented, reliable, and proactive with a commitment to quality and momentum.

Benefits & Perks

• Strong Benefits: Medical, dental, vision, parental leave, mental health resources, and generous PTO (including your birthday).
• Compensation: Eligible for a discretionary annual bonus and a comprehensive benefits package including 401(k), basic life insurance, Flexible Savings Account, and both long term and short term disability insurance.
• Remote position with standard U.S. business hours (typically 9:00 a.m. to 5:00 p.m.) and occasional flexibility for team collaboration.
• Opportunities for growth through team events, learning programs, and cross-functional collaboration.

Key Role Details: This position is open only to candidates residing in the United States who are legally authorized to work full-time without sponsorship. Occasional travel may be required for team meet-ups, training, or in-person meetings. Iron Horse is an equal opportunity employer.

About Iron Horse Studio: The Webflow Enterprise practice inside Iron Horse, where design craft and demand generation converge. We embrace AI-forward thinking, rapid experimentation, and outcome-focused strategies to help brands innovate with speed and precision.

Employment Type: FULL_TIME